SAS ELEC44

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SAS ELEC44 - overview

Established

2007

Location

-, -, France

Primary Industry

Consumer Products

About

Based in France, SAS ELEC44 specializes in electrical equipment, providing a wide range of products tailored for residential and commercial installations, including switches, sockets, and circuit breakers. SAS ELEC44, founded in 2007 in France, focuses on the sale of electrical equipment. The company has maintained its original business strategy without significant pivots or mergers, serving clients across France and neighboring European countries. Elec44.


fr specializes in the sale of electrical equipment, offering an extensive catalog that includes over 6,000 references from leading brands such as Legrand, Schneider Electric, and Hager, as well as lesser-known brands. The company's core product offerings encompass a wide range of electrical installation components, including switches, sockets, circuit breakers, and electrical panels, designed for both residential and commercial use. Elec44. fr serves a diverse client base across various geographical markets, focusing on the needs of electricians, contractors, and homeowners seeking reliable and affordable electrical solutions.


The revenue structure of Elec44. fr is primarily driven by direct sales to consumers and contractors, with a significant portion of transactions occurring online through their e-commerce platform. Customers are incentivized to make purchases through a loyalty program that rewards consistent spending with vouchers and discounts on future orders. The company offers competitive pricing for their flagship products, contributing to their appeal in the market.


Transactions typically involve immediate payment through secure methods such as credit cards and PayPal, ensuring a seamless purchasing experience for customers. In January 2026, Sparring Capital acquired a majority stake in SAS ELEC44, enhancing its resources and business development. The company aims to introduce new products and expand its market reach into additional European countries. This acquisition will support these initiatives as SAS ELEC44 continues to strengthen its product offerings and enhance customer engagement.


Current Investors

Sparring Capital

Primary Industry

Consumer Products

Sub Industries

Consumer Electronics, Furniture, Household Appliances, Home Improvement & DIY, Department Stores, Consumer Electronics Stores, Electronic Components & Semiconductor Wholesalers, Electrical, Plumbing & Hardware Distributors, Electronic Components

Website

www.elec44.fr

Verticals

E-commerce

Company Stage

Mature - Buyout

Total Amount Raised

Subscriber access only

SAS ELEC44 - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
BuyoutCompletedSAS ELEC44-

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