SaleCycle Limited
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SaleCycle Limited - overview
Established
2010
Location
-, -, UK
Primary Industry
Software
About
SaleCycle Limited provides an Omnichannel solution aimed at enhancing customer interactions and optimizing revenue generation through advanced technology that identifies anonymous website visitors for targeted engagement. SaleCycle Limited, founded in 2010 in Durham, UK, specializes in enhancing customer engagement through innovative technologies. The company's founders include Dominic Edmunds and Steve Nelson, and it is currently led by CEO Fabien Sanchez. SaleCycle raised GBP 11.
5 million in funding on June 20, 2018, from BGF Investment Management, totaling GBP 11. 5 million raised to date. SaleCycle specializes in an Omnichannel solution designed to enhance customer interactions and optimize revenue generation through its advanced identity resolution technology. This technology allows businesses to identify 70% of anonymous website visitors, facilitating engagement and conversion through personalized messaging powered by artificial intelligence.
The company leverages zero-party and first-party data while ensuring compliance with GDPR and CCPA to enhance customer profiles and tailor on-site experiences. Key features include re-engagement strategies via email, SMS, RCS, and push notifications, aimed at retaining customers and driving conversions. SaleCycle serves a global client base, including renowned brands across various sectors, utilizing its solutions to boost online sales and enhance customer loyalty in markets such as North America, Europe, and Asia. In the most recent fiscal year 2024, SaleCycle reported revenue of GBP 15,496,439.
30 and an EBITDA of GBP 632,722. 70. The company generates revenue through a subscription-based model that allows clients to access its suite of conversion optimization tools and services, tailored to meet diverse business needs with tiered pricing plans based on traffic volume and functionalities required. SaleCycle plans to launch new products designed to further enhance customer engagement and conversion rates in the upcoming year.
The company aims to expand into new markets, specifically targeting additional regions in Europe and Asia by 2025. The recent funding of GBP 11. 5 million will support these initiatives, enabling the development of new technologies and the expansion of their market presence.
Current Investors
BGF Investment Management
Primary Industry
Software
Sub Industries
eMarketing/Digital Marketing, Analytics & Performance Software, Sales & Marketing Software
Website
www.salecycle.com
Company Stage
Early Stage
Total Amount Raised
Subscriber access only
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