Sailing Wood

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Sailing Wood - overview

Established

2020

Location

Shanghai, Shanghai, China

Primary Industry

Consumer Products

About

Sailing Wood, based in Shanghai, China, specializes in DIY home renovation tools, offering innovative solutions such as spray painting equipment and heating devices for both professionals and enthusiasts. Founded in 2020, Sailing Wood operates as a technology firm focused on providing advanced tools for home renovation. The company has completed three deals, with its most recent transaction occurring on January 15, 2026. Further details on funding or strategic pivots are not available.


Sailing Wood (航木) specializes in DIY home renovation tools for a global market. The company’s core offerings include high-performance spray painting equipment and innovative heating solutions. Key products feature the MaxHeat series of heaters and the InoKraft series of airless spray painting machines, catering to both professional contractors and DIY enthusiasts. The product range also includes various spray guns, such as the D1 series LVLP spray gun and the Go Spray series of electric spray guns.


These tools are marketed primarily in Asia, Europe, and North America, targeting individual consumers as well as retail partners involved in home improvement. Sailing Wood generates its revenue through a direct-to-consumer sales model, as well as partnerships with retailers and wholesalers. Customers typically purchase products outright, focusing on flagship items like the MaxHeat heater and the InoKraft spray painting machines. The pricing strategy accommodates both budget-conscious consumers and professionals seeking quality tools, ensuring broad market reach.


The company emphasizes building long-term relationships with clients, highlighting customer satisfaction and product reliability as key components of its revenue generation strategy, which is aimed at sustainable growth through continuous innovation and enhanced customer engagement. Sailing Wood plans to launch new products, including advanced spray painting tools, in mid-2026. The company aims to expand into the South American and African markets by the end of 2027. The recent funding round, raised in January 2025 from new investor XVC, will support these initiatives by enhancing product development and marketing efforts in these target regions.


Current Investors

XVC, ZhenFund, HSG

Primary Industry

Consumer Products

Sub Industries

Consumer Products, Consumer Electronics

Website

www.sailingwood.com.cn

Verticals

E-commerce

Company Stage

Series A

Total Amount Raised

Subscriber access only

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