Sabio Ltd.
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Sabio Ltd. - overview
Established
1998
Location
London, England, UK
Primary Industry
Software
About
Based in the UK, Sabio Ltd specializes in providing advanced customer experience solutions through AI, data analytics, and cloud technologies, optimizing interactions across various communication channels. Founded in 1998, Sabio Ltd operates out of London, UK, focusing on enhancing customer engagement through integrated technologies. The company has undergone strategic pivots to strengthen its service offerings and has a strong leadership team including CEO Andy Roberts. Sabio's latest funding round, a Buyout amounting to GBP 28.
000 mn, was completed on January 13, 2020, with Horizon Capital as the investor. The total amount raised by the company stands at GBP 28. 000 mn and has participated in 2 deals. Sabio specializes in enhancing customer experience (CX) through a suite of integrated technologies and services that leverage artificial intelligence (AI), data analytics, and cloud solutions, particularly in the contact center domain.
The company's core offerings include AI-driven solutions for optimizing customer interactions, such as Natural Language Processing (NLP) tools that automate and resolve common customer inquiries across voice, email, and chat channels. Additionally, Sabio provides comprehensive workforce management systems to align agent skills with customer demands, as well as tools aimed at improving agent well-being and reducing operational costs. Its products are utilized by businesses looking to enhance customer engagement and streamline service processes across various sectors, including financial services, telecommunications, and retail. Geographically, Sabio serves clients across Europe and North America, delivering tailored solutions to meet the specific needs of these diverse markets.
In the most recent year 2024, Sabio generated a revenue of GBP 160,456,517. 70 and an EBITDA of GBP 11,357,991. 30. Revenue generation is primarily driven through B2B arrangements focusing on partnerships with enterprises seeking to improve their customer service capabilities.
The company employs a subscription model for its software solutions, allowing businesses to access its AI-powered tools and analytics platforms, with tiered pricing structures based on service utilization. Sabio plans to expand its offerings by launching new AI-driven products designed to enhance customer interactions, although no specific release dates have been disclosed. The company is also targeting expansion into new geographic markets, particularly in Asia and South America, by 2025. The recent funding from the GBP 28.
000 mn Buyout round will support these initiatives, enabling the company to scale its operations and develop innovative solutions that meet the evolving demands of the customer experience sector.
Current Investors
Horizon Capital
Primary Industry
Software
Sub Industries
Analytics & Performance Software, Customer Relationship Management, HR & Workforce Software
Website
www.sabiogroup.com/
Verticals
Artificial Intelligence, Cloud Computing
Company Stage
Mature
Total Amount Raised
Subscriber access only
Sabio Ltd. - timeline of key events

Sabio Ltd. - financials
| Fiscal Year Ended | Sep 30, 2010 | Sep 30, 2011 | Sep 30, 2012 | Sep 30, 2013 | Sep 30, 2014 | Sep 30, 2015 | Sep 30, 2016 | Sep 30, 2017 | Sep 30, 2018 | Sep 30, 2019 | Sep 30, 2020 | Sep 30, 2021 | Sep 30, 2022 | Sep 30, 2023 | Sep 30, 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 18,518,000 | 22,045,000 | 24,904,000 | 28,074,000 | 34,436,000 | 41,671,000 | 43,375,000 | 49,501,000 | 71,845,000 | 89,173,000 | 99,823,000 | 152,501,000 | - | - | - |
| % Revenue Growth (YoY) | - | 19.0% | 13.0% | 12.7% | 22.7% | 21.0% | 4.1% | 14.1% | 45.1% | 24.1% | 11.9% | 52.8% | - | - | - |
| EBITDA (USD) | 332,000 | 1,293,000 | 566,000 | 503,000 | 2,194,000 | 3,345,000 | 2,308,000 | 4,143,000 | 6,160,000 | 12,625,000 | 10,206,000 | 19,393,000 | - | - | - |
| Operating Income (USD) | 77,000 | 1,017,000 | 189,000 | 40,000 | 1,633,000 | 2,765,000 | 1,649,000 | 3,380,000 | 4,500,000 | 8,461,000 | 4,449,000 | 10,168,000 | - | - | - |
| Operating Margin | 0.4% | 4.6% | 0.8% | 0.1% | 4.7% | 6.6% | 3.8% | 6.8% | 6.3% | 9.5% | 4.5% | 6.7% | - | - | - |
| % EBITDA Margin | 1.8% | 5.9% | 2.3% | 1.8% | 6.4% | 8.0% | 5.3% | 8.4% | 8.6% | 14.2% | 10.2% | 12.7% | - | - | - |
| NET Income (USD) | 57,000 | 753,000 | 134,000 | (102,000) | 1,082,000 | 2,441,000 | 2,337,000 | 2,417,000 | 3,167,000 | 5,102,000 | 642,000 | 3,272,000 | - | - | - |
| % Net Margin | 0.3% | 3.4% | 0.5% | (0.4%) | 3.1% | 5.9% | 5.4% | 4.9% | 4.4% | 5.7% | 0.6% | 2.1% | - | - | - |
Sabio Ltd. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Fonetic SL | - | ||||||||
| Add-on, Trade Sale | Completed | makepositive Ltd. | - | ||||||||
| Add-on | Completed | Anana Ltd | - | ||||||||
| Add-on | Completed | Coverage Communication, SAS | - | ||||||||
| Add-on | Completed | Dve Consulting Ltd | - |
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Sabio Ltd. - employee data


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