Brandwatch
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Brandwatch - overview
Established
2007
Location
Brighton, -, UK
Primary Industry
Software
About
Based in Brighton, UK, and founded in 2007, Runtime Collective Limited, doing business as Brandwatch, is a digital consumer intelligence suite company. Giles Palmer is the current CEO of the company. In March 2025, Brandwatch raised GBP 6 million in venture funding from returning investor Nauta Capital, with participation from other unspecified investors. The company operates an analytics software platform for marketing intelligence that allows companies to understand and utilize consumer conversations on the internet, monitor brand performance, and identify new market trends and competitors.
Over 2,000 top brands and agencies use the company's AI-powered deep social listening products to make informed, data-driven decisions. The company includes a marketing reporting and command center solution- Vizia and a content marketing and influencer identification platform -BuzzSumo, in its product portfolio. The company will use the March 2025 funding to expand its market reach.
Current Investors
Cision US Inc., London Business Angels, Discovery Group Ltd.
Primary Industry
Software
Sub Industries
Market Research & Consulting, Social Networking & Communication Platform, Web Applications, Analytics & Performance Software, Content Management Software, Sales & Marketing Software
Website
www.brandwatch.com
Verticals
AdTech
Total Amount Raised
Subscriber access only
Brandwatch - timeline of key events
Brandwatch - financials
| Fiscal Year Ended | Dec 31, 2013 | Dec 31, 2014 | Dec 31, 2015 | Dec 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 8,804,153 | 15,246,193 | 22,264,989 | 29,099,972 | 35,893,275 | 49,030,204 | 82,708,856 | 81,728,905 | 45,282,443 | - | - | - |
| % Revenue Growth (YoY) | - | 73.2% | 46.0% | 30.7% | 23.3% | 36.6% | 68.7% | (1.2%) | (44.6%) | - | - | - |
| EBITDA (USD) | (1,078,128) | (3,146,544) | (3,864,482) | (5,705,175) | (3,366,004) | (6,910,104) | (605,480) | (1,065,814) | (25,854,273) | - | - | - |
| Operating Income (USD) | (1,834,363) | (4,064,990) | (5,871,987) | (7,945,682) | (6,074,881) | (16,905,398) | (34,073,781) | (33,730,527) | (26,916,283) | - | - | - |
| Operating Margin | (20.8%) | (26.7%) | (26.4%) | (27.3%) | (16.9%) | (34.5%) | (41.2%) | (41.3%) | (59.4%) | - | - | - |
| % EBITDA Margin | (12.2%) | (20.6%) | (17.4%) | (19.6%) | (9.4%) | (14.1%) | (0.7%) | (1.3%) | (57.1%) | - | - | - |
| NET Income (USD) | (1,536,749) | (4,302,960) | (5,408,590) | (7,753,200) | (5,058,934) | (15,194,055) | (34,593,423) | (36,209,893) | (24,852,744) | - | - | - |
| % Net Margin | (17.5%) | (28.2%) | (24.3%) | (26.6%) | (14.1%) | (31.0%) | (41.8%) | (44.3%) | (54.9%) | - | - | - |
Brandwatch - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on, Trade Sale | Completed | Brandwatch | - |
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Brandwatch - employee data
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