Rui’ao Industrial
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Rui’ao Industrial - overview
Established
2023
Location
Shenzhen, Guangdong, China
Primary Industry
Consumer Products
About
Founded in 2023 and headquartered in Shenzhen, China, Rui’ao Industrial was established in collaboration with the supplier of Wrigley’s chewing gum to launch innovative vending technologies. The company was created to respond to shifting consumer behavior influenced by e-commerce and changes in offline retail traffic, positioning itself as part of the contactless consumption and scenario-driven retail trend. Rui’ao Industrial provides smart consumer terminals with a focus on the intelligent chewing gum vending machine. This machine integrates digital interaction and automated retailing, targeting high-frequency impulse purchase scenarios.
By combining established FMCG brands with new retail technologies, Rui’ao Industrial offers an upgraded consumer experience while opening new distribution channels. The company generates revenue from the sales and deployment of smart chewing gum machines, as well as product distribution partnerships with established brands such as Wrigley. In September 2025, Rui’ao Industrial closed CNY 30 million in Series A funding from new investor Fuxing Capital.
Current Investors
Fuxing Capital
Primary Industry
Consumer Products
Sub Industries
Consumer Products, Retail, Food & Beverage Distribution
Company Stage
Series A
Total Amount Raised
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