Rototobebe
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Rototobebe - overview
Established
2018
Location
Seoul, -, South Korea
Primary Industry
Consumer Products
About
Based in Seoul, South Korea, and founded in 2018, ROTOTO bebe Corporation, trading under the name Rototobebe, operates as a manufacturer of baby clothing such as loungewear, swimsuits, and accessories such as hats, bibs, and socks. In June 2024, Company K Partners and MEDIQUITOUS Co. , Ltd. acquired a 70% majority stake in Rototobebe for KRW 15.
8 billion. As of 2024, the company is led by its CEO, Lee Byung-joo. The company provides a wide range of children's clothing and baby products under the brand Rototobebe. The company's offerings include backflow prevention cushions, indoor wear, swimsuits, loungewear, pajamas, and various accessories like hats, socks, and bibs that are made with materials like cotton, modal, and spandex.
Moreover, the firm offers strollers, car seats, highchairs, nursery furniture like cribs, and changing tables. Additionally, the company also provides a diverse selection of feeding products and bathing essentials such as bottles and utensils, baby bathtubs, and toiletries, along with toys and educational materials for early development and learning. The company generates revenue primarily from the sale of infant and toddler clothing and accessories through its e-commerce platform. Prices for its products range from KRW 16,900 to KRW 83,875, depending on the item.
Current Investors
Company K Partners, MEDIQUITOUS Co., Ltd.
Primary Industry
Consumer Products
Sub Industries
Clothing, Accessories
Website
www.rototobebe.com/
Verticals
E-commerce, Manufacturing
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
Rototobebe - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | Rototobebe | - |
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