RobinFood Inc.

RobinFood Inc. is a tech-driven food service company that delivers a unique range of food brands, focusing on enhancing the culinary experience through innovative digital solutions in Latin America. Founded in 2018 in Distrito Especial, Colombia, RobinFood Inc. operates as a dynamic food service provider specializing in digitally optimized food offerings.

The company was established by Andrés Cruz, who has previously ventured into entrepreneurship. RobinFood's operations span across Colombia and Mexico, focusing on integrating technology with food delivery and enhancing customer engagement through a robust digital platform. RobinFood specializes in delivering a diverse portfolio of food brands tailored to the unique culinary preferences of Latin America. The company's primary offerings include a range of digitally optimized food services, enabling users to place orders via self-service kiosks, a mobile app, or through partnerships with delivery platforms.

These services enhance the dining experience by integrating technology at every customer touchpoint, ensuring convenience and efficiency. Managing over 1,000 SKUs across various locations in Colombia and Mexico, RobinFood's commitment to using locally sourced ingredients allows for the creation of distinctive dishes that resonate with local tastes. In 2023, RobinFood reported a revenue of USD 8. 13 bn, with an EBITDA of USD -3.

54 bn. The company operates on a transaction model featuring 100% digital orders, managing over 300,000 transactions monthly. Revenue is primarily generated through direct-to-consumer sales via digital platforms, including food delivery and in-store pick-up options, complemented by partnerships with over ten aggregators. The analysis of more than 30,000 customer comments monthly supports service quality improvement and product development strategies.

RobinFood plans to enhance its offerings by introducing new products designed specifically for the Latin American market, with anticipated launches later this year. The company is also targeting expansion into additional urban areas across Latin America, with specific timelines for entry into new markets by 2024. Recent funding will be strategically utilized to support these product developments and market expansion initiatives, reinforcing RobinFood's growth trajectory in the competitive food service industry.