Revive Kombucha

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Revive Kombucha - overview

Established

2010

Location

Petaluma, CA, US

Primary Industry

Consumer Products

About

Revive Kombucha is a company dedicated to producing and distributing high-quality organic kombucha beverages designed to promote gut health and overall wellness, catering to health-conscious consumers. Revive Kombucha, founded in 2010 in Petaluma, US, specializes in crafting organic kombucha beverages. The company underwent a significant pivot when Peet's Coffee, Inc. acquired a majority stake in December 2018 from various investors, including Beechwood Capital and Blueberry Ventures.


The founders, Ali Ramani and Sean Lovett, have experience in the beverage industry, contributing to the company's innovative approach. Revive Kombucha has successfully completed three deals, with the latest funding round being a Series B, raising USD 7. 50 mn, led by Peet's Coffee, Inc. Revive Kombucha specializes in the production and distribution of high-quality, organic kombucha beverages.


Their offerings include a diverse range of flavors crafted from premium tea leaves, organic sugars, and live cultures. This results in a refreshing drink that addresses the increasing consumer demand for healthy beverages. Revive Kombucha serves health-conscious individuals, fitness enthusiasts, and consumers seeking natural alternatives to sugary drinks. Their products are available in urban centers across the United States and are distributed in health food stores, supermarkets, and online platforms.


Revive Kombucha generates revenue through direct-to-consumer sales and partnerships with retailers and wholesalers. The company primarily earns from sales of its flagship products via retail and direct online channels. Pricing is aligned with market expectations, focusing on premium positioning due to their organic and artisanal nature. Their revenue streams are supported by retail sales and collaborations with health-focused establishments.


Revive Kombucha plans to enhance its product line with new flavors and innovative offerings. Specific release dates for upcoming products are not disclosed. The company intends to expand its market presence into new geographical regions, targeting additional urban centers in the US by the end of 2024. The recent funding of USD 7.


50 mn from the Series B round will support these expansion efforts and product developments. The acquisition by Peet's Coffee, Inc. aims to leverage additional resources and distribution channels for growth.


Current Investors

BDT Capital Partners, Peet's Coffee, Inc., JAB Holding Company

Primary Industry

Consumer Products

Sub Industries

Non-Alcoholic Beverages, Food & Beverage Distribution

Website

www.revivekombucha.com

Verticals

Manufacturing

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Revive Kombucha - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-on, Trade SaleCompletedRevive Kombucha-

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