Resonance A.I.

Resonance A. I. utilizes advanced artificial intelligence and machine learning to provide comprehensive video content analysis, delivering insights into audience engagement for various stakeholders in the media and advertising sectors. Founded in 2014, Resonance A.

I. is based in Seattle, US, and focuses on video content analysis through AI and machine learning technologies. The company has engaged in 4 deals since its inception, with the latest funding round occurring on September 22, 2020, raising USD 2. 28 mn.

The founders, Randa Minkarah and Tom Chiarella, lead the firm, with Tom Chiarella serving as CEO. Resonance A. I. specializes in a platform that leverages artificial intelligence and machine learning to analyze video content with human-like perception.

The company offers detailed insights into how various elements of video—including dialogue, music, lighting, and editing choices—resonate with audiences. By processing large volumes of video data, Resonance A. I. provides media companies, advertisers, and content creators with objective insights to enhance audience engagement and content effectiveness.

Operating on a B2B model, Resonance A. I. provides its analytics services through subscription-based partnerships with media and advertising clients. Customers utilize the platform for tailored reports and insights that inform their content strategy.

The pricing structure is tiered, accommodating various subscription plans based on the volume of video analyzed and the depth of insights required, ultimately aiming to enhance decision-making related to content creation and marketing strategies. Following the USD 2. 28 mn funding received in September 2020, Resonance A. I.

is focusing on expanding its product offerings and entering new markets. The company is designing new analytics tools that are expected to launch in the coming year, alongside plans to expand into European and Asian markets by 2022, leveraging recent funding to bolster development and market entry efforts.