ReelCraft Industries, Inc.
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ReelCraft Industries, Inc. - overview
Established
1971
Location
Columbia City, IN, US
Primary Industry
Industrial Machinery
About
ReelCraft Industries, Inc. specializes in the design and manufacture of high-quality hose, cord, and cable reels, serving various industries with reliable solutions for efficient management and organization. Founded in 1971, ReelCraft Industries, Inc. is headquartered in Columbia City, US.
The company focuses on manufacturing hose, cord, and cable reels. In June 2017, Madison Industries acquired ReelCraft from SKF AB for USD 115 mn. The founder's specific history is not publicly available, and there are no mentions of additional subsidiaries or prior companies. ReelCraft Industries specializes in the design and manufacturing of hose, cord, and cable reels, catering to a diverse array of applications.
Their core product offerings include air hose reels, water hose reels, oil and fuel reels, grease reels, and welding reels, among others. These reels are engineered to provide efficient organization and safe operation for various end users, such as automotive technicians, agricultural operations, and emergency services. The company emphasizes the reliability and durability of its products, which are designed to withstand demanding work environments and are fully serviceable to ensure longevity. ReelCraft serves a broad customer base across multiple geographical markets, including North America, Europe, and parts of Asia, where industries require high-quality, robust solutions for managing hoses and cables.
ReelCraft Industries generated revenue of USD 55. 00 mn in 2016, primarily through B2B transactions supplying products to sectors such as automotive, fire service, agriculture, and manufacturing. The company employs a direct sales model, providing tailored solutions to meet clients' operational needs, contributing to ongoing customer relationships and repeat business. Following the acquisition by Madison Industries in June 2017, ReelCraft Industries aims to utilize the USD 115 mn funding to enhance its product development and expand market reach.
The company is focused on designing new products, including advanced hose reels, with plans for release in the upcoming years. Additionally, there are strategic initiatives in place to enter new geographical markets, particularly targeting Europe and parts of Asia by the end of 2021.
Current Investors
Lincoln Industrial Corp., Madison Industries
Primary Industry
Industrial Machinery
Sub Industries
Industrial Machinery
Website
www.reelcraft.com
Verticals
Infrastructure, Manufacturing
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
ReelCraft Industries, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | ReelCraft Industries, Inc. | - | ||||||||
| Add-on | Completed | ReelCraft Industries, Inc. | - |
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ReelCraft Industries, Inc. - employee data
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