Pure Consulting

Pure Consulting is a specialized consulting firm delivering tailored strategies and solutions via its four verticals, focusing on both public and private organizations to enhance operational efficiencies and strategic communication. Founded in 2014 in Jeddah, Saudi Arabia, Pure Consulting specializes in consulting services across various sectors. The firm was established by Anas Al-Safi, Connie Wiegers, Hesham Rowaihy, and Khalid Shakhshir, with leadership under CEO Toby Jensen and Urs Koradi. Pure Consulting offers specialized consulting services through four distinct verticals: Pure Sports, Pure Insights, Pure International, and Pure Academy.

The firm focuses on delivering tailored strategies and solutions aimed at addressing the unique needs of its clients, which include both public and private organizations. Core service offerings encompass market research and insights, digital transformation support for enhancing operational efficiencies, and strategic communication to project Saudi Arabia's narrative globally. The firm primarily serves clients across the Middle East while expanding its presence in international markets. Pure Consulting generates revenue primarily through B2B partnerships and service agreements with its clients, engaging in direct consulting transactions.

Clients may enter into long-term agreements for ongoing support in strategy development and market insights, structured through project-based fees for specific consulting engagements and subscription models for continuous service offerings, particularly in digital transformation and market research. Flagship services under Pure Insights and Pure International cater to high-profile clients, contributing to the firm’s robust revenue streams.