Publitalia 80 SPA
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Publitalia 80 SPA - overview
Location
Milano, -, Italy
Primary Industry
Marketing/Advertising
About
Based in Milano, Italy, Publitalia 80 operates as an advertising agency within the Mediaset Group that offers innovative advertising projects and integrated planning on various TV channels. The firm offers its services to clients in Italy and Europe. As of February 2024, the company is being led by its CEO, Stefano Sala. Publitalia '80's offerings range from traditional to novel formats, such as branded content efforts and brand solutions for both short and long video formats.
With an emphasis on advanced TV, Publitalia '80 pioneers addressable advertising via connected TVs, combining linear and non-linear techniques. The agency's portfolio comprises advertising formats, brand integration, and addressable advertising, which serve to a wide range of client needs.
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Market Research & Consulting
Website
www.publitalia.it/
Verticals
AdTech
Total Amount Raised
Subscriber access only
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