Public Mobile Inc.
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Public Mobile Inc. - overview
Established
2008
Location
Toronto, ON, Canada
Primary Industry
Telecoms
About
Public Mobile Inc. is a Canadian telecommunications company that specializes in providing affordable mobile phone services, including Canada’s first 5G subscription plans, primarily focusing on extensive data usage across North America. Public Mobile Inc. was founded in 2008 and is headquartered in Toronto, Canada.
The company was acquired by Telus in October 2013, though specific terms of the transaction were not disclosed. Public Mobile has engaged in five deals in total, with its latest funding round being VENTURE DEBT, raising USD 350. 00 mn from the Export-Import Bank of China, bringing the total amount raised to USD 48. 30 mn.
Public Mobile offers Canada’s first 5G subscription phone service, focusing on mobile plans with extensive data usage across North America. Their flagship product is a 5G plan that includes 20GB of data, with an additional promotional bonus of 40GB, totaling 60GB of data per month. This service is designed for users who engage in streaming and connectivity while traveling, employing a customer-centric approach through an integrated app for easy subscription and management. The service is available in Canada, the United States, and Mexico, targeting both individual consumers and families seeking flexible mobile options.
Public Mobile generates revenue primarily through subscription-based transactions, where customers pay a fixed monthly fee for mobile services. The structure allows subscribers to select their preferred plans via the app or website, with the 5G plan offering 60GB for USD 40 per month. Public Points™ serve as an incentive program, promoting customer loyalty through rewards. This model ensures a reliable revenue stream with consistent cash flow as customers renew their subscriptions monthly.
Public Mobile is focused on expanding its service offerings and geographic reach. While specific upcoming products have not been disclosed, the company aims to enhance its mobile service plans in the near future. Recent funding from the VENTURE DEBT round will support these initiatives. Following its acquisition by Telus, the company may also look to leverage Telus’ infrastructure and resources to penetrate new markets and enhance service delivery.
Current Investors
RHO, M|C Partners
Primary Industry
Telecoms
Sub Industries
Public Relations & Communications, Telecoms Providers & Services
Website
www.publicmobile.ca
Verticals
Mobile Apps
Company Stage
Acquired
Total Amount Raised
Subscriber access only
Public Mobile Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Public Mobile Inc. | - | ||||||||
| Secondary Buyout | Completed | Public Mobile Inc. | - |
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