Program Sales, Incorporated

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Program Sales, Incorporated - overview

Location

Charlotte, NC-North Carolina, US

Primary Industry

Food

About

Program Sales, Incorporated excels in facilitating product sales and distribution within the retail sector, connecting brands and consumers through innovative marketing strategies and services. Program Sales, Incorporated operates in the retail solutions industry, focusing on connecting brands with various retail channels. The company was acquired by Advantage Sales and Marketing LLC, a portfolio company of Apax Partners, in August 2013. Its headquarters is based in Charlotte, US, where it has maintained its operations since its founding.


Program Sales, Incorporated offers a wide array of services designed to enhance the commerce process for brands and retailers. These include marketing strategies, logistics management, product demonstrations, and merchandising, all with a strong focus on private brand development. By utilizing advanced technology and data analytics, the company delivers insights that help brands optimize their strategies for better engagement and sales across approximately 85,000 locations in the United States and Canada. Program Sales, Incorporated generates its revenue through a B2B model that involves partnerships with brands and retailers.


Revenue comes from service contracts which may include performance-based fees or flat-rate agreements, facilitating seamless marketing execution and product distribution. The company's operational structure allows it to capitalize on retail partnerships through joint promotions, thereby enhancing its financial performance within the retail ecosystem. The company is poised for future growth following its acquisition in August 2013, with plans to further expand its service offerings and target additional retail markets. This expansion is likely to include new product launches designed to address evolving consumer needs.


The recent funding will support these growth initiatives, enabling Program Sales, Incorporated to enhance its market reach and operational capabilities.


Current Investors

Advantage Solutions Inc

Primary Industry

Food

Sub Industries

Business Support Services, Meat, Poultry & Seafood Products, Bakery Products, Fishing & Seafood

Website

www.programsalesinc.com

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Program Sales, Incorporated - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedProgram Sales, Incorporated-

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