PRIUM

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PRIUM - overview

Established

1987

Location

Duluth, GA, US

Primary Industry

Insurance

About

PRIUM is a leading provider of innovative technology solutions that enhance operational efficiency across various sectors, specializing in state-of-the-art software platforms designed for effective data management and streamlined business processes. PRIUM, founded in 1987 and headquartered in Duluth, US, focuses on delivering technology solutions across industries. The company experienced a significant shift when it was acquired by GENEX, a portfolio company of Apax Partners, from Ameritox in August 2017. The firm has engaged in two notable deals since its inception.


Prium. com specializes in providing innovative technology solutions aimed at enhancing operational efficiency across various industries. Their core product offerings focus on advanced software platforms designed to streamline business processes, improve data management, and facilitate real-time communication among stakeholders. These solutions cater primarily to sectors such as healthcare, finance, and logistics, addressing specific challenges such as regulatory compliance, data security, and supply chain optimization.


The company has established a diverse clientele that includes enterprises and small to medium-sized businesses operating in North America and Europe, indicating a strong presence in these regions. Since their inception, Prium. com has released several updates to their software, ensuring that their products evolve in line with technological advancements and changing market demands. Prium.


com generates revenue through a structured model that incorporates subscription-based services and enterprise-level partnerships. Clients typically engage with the company through annual contracts, allowing them access to the full suite of software solutions along with ongoing support and updates. Transactions are structured around tiered pricing plans, which cater to different organizational sizes and needs, ensuring flexibility for both small businesses and large enterprises. Notable services include their flagship software, which integrates seamlessly with existing systems to provide enhanced analytics and reporting capabilities.


By employing a combination of direct-to-consumer and B2B sales strategies, Prium. com effectively captures a broad market segment while fostering long-term relationships with its clients. PRIUM has positioned itself for future growth by planning the launch of new software products aimed at addressing emerging market needs. Specific release dates are anticipated, although not yet disclosed.


The company is eyeing expansion into key markets across North America and Europe by 2025. The recent acquisition by GENEX will provide additional resources to support these initiatives, allowing PRIUM to leverage synergies from its parent company to enhance product offerings and market reach.


Current Investors

Apax Partners, Genex Services, LLC

Primary Industry

Insurance

Sub Industries

Insurance, Healthcare, Healthcare IT

Website

www.prium.com

Company Stage

Add-on

Total Amount Raised

Subscriber access only

PRIUM - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-on, Trade SaleCompletedPRIUM-

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