PriceArea

Have updates for this profile? Please contribute data

= Subscriber Access Only

You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.

With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.

PriceArea - overview

Established

2009

Location

Jakarta, -, Indonesia

Primary Industry

Internet

About

PriceArea is a price comparison platform that helps consumers find the best deals across various product categories by aggregating data from multiple online retailers. PriceArea is a price comparison tool founded in 2009, located in Jakarta, Indonesia. The company was acquired by Yeloow Mobile in May 2014, with financial terms not disclosed. The founder's history is not available, but the company has successfully completed 3 deals since its inception.


PriceArea primarily offers a platform that serves as a price comparison tool, enabling users to identify the best deals across various product categories. The platform aggregates data from multiple online retailers, allowing consumers to compare prices, read reviews, and make informed purchasing decisions. By streamlining the shopping experience, PriceArea effectively addresses the common challenge of price transparency in e-commerce. The service targets a diverse client base, including individual consumers seeking cost-effective options, as well as businesses looking to optimize their purchasing strategies.


Geographically, the platform operates in several markets across North America and Europe, focusing on enhancing the online shopping experience for users in these regions. The revenue model for PriceArea is structured around partnerships with online retailers and potential affiliate marketing arrangements. Transactions are facilitated through a commission-based system, where the company earns a percentage of sales generated via its platform. Clients, including both retail partners and end consumers, engage with the site through a user-friendly interface that promotes product discovery and price comparison.


While specific pricing plans for the services provided are not detailed, the business leverages its affiliate relationships to create a sustainable revenue stream, centered around its core price comparison functionalities. PriceArea has plans to enhance its platform with upcoming product features designed to improve user experience, though specific release dates have not been disclosed. The company is also looking to expand into additional geographic markets, particularly within targeted regions in Europe and North America. The funds from the acquisition by Yeloow Mobile in May 2014 will likely support these initiatives, enabling the company to invest in new features and broaden its market reach.


Current Investors

Yello Mobile, East Ventures

Primary Industry

Internet

Sub Industries

Search Engines

Website

www.pricearea.com

Verticals

E-commerce

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Time to go Pro

Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.