Portu-Sunberg Marketing, LLC

Portu-Sunberg Marketing, LLC offers specialized marketing and operational support tailored for retailers, enhancing both in-store and online experiences through strategic solutions and insights-driven research. Founded in 1977 in Minneapolis, US, Portu-Sunberg Marketing, LLC is a marketing firm focusing on retail partner support. The company has executed a total of 6 deals. David Sunberg, the CEO, has a history of leading marketing initiatives with a focus on retail dynamics.

The Barcode Group, a division of Portu-Sunberg Marketing, specializes in comprehensive support for retail partners. Their services include omnichannel sales strategies, barcode intelligence, creative solutions, and consumer research to improve both in-store and digital product experiences. Key clients include major retailers like Target, Amazon, and Costco, and they operate in significant urban markets such as Bentonville, Chicago, Minneapolis, and St. Louis.

Portu-Sunberg Marketing generates revenue through a partnership model with B2B collaborations and direct agreements with brands. Their services, which include subscriptions for ongoing support and project-based engagements, facilitate revenue generation through tailored contracts focused on operational assistance and strategic growth support. Their flagship offerings emphasize consumer research and sales strategies to aid clients in optimizing retail performance. Portu-Sunberg Marketing plans to expand its product offerings by launching new solutions designed to further enhance retail operations.

The company is targeting growth in additional geographic regions, with specific plans to enter new markets by 2025. Recent funding will be utilized to support these initiatives, following Medallion Capital's exit from its stake in the company.