Poppy and Jack’s Ltd.

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Poppy and Jack’s Ltd. - overview

Established

2009

Location

Cheshire, -, UK

Primary Industry

Consumer Services

About

Poppy and Jack's Ltd. , based in Cheshire, UK, specializes in providing premium pet products focused on enhancing the health and well-being of dogs and cats since its inception in 2009. Poppy and Jack's Ltd. is a pet product company that focuses on health-oriented offerings for dogs and cats.


Founded in 2009 in Cheshire, UK, by Cleusi Mello and Isabel Luna, the company has undergone strategic changes, including its acquisition by Kids Planet Day Nurseries Ltd. in July 2021 from Foresight Group. The firm has successfully completed three deals, with its most recent funding round being a GROWTH round, raising GBP 2. 000 mn, which is the total amount raised so far.


Poppy and Jack's offers a wide range of high-quality pet products geared towards the health and well-being of dogs and cats. Their core offerings include premium pet food, nutritional supplements, and engaging toys that improve pets' quality of life. The products address various needs such as optimal nutrition, dental health, and physical activity. The company caters to a diverse clientele, including health-conscious pet owners, veterinarians, and pet retailers, with products available in international markets, including the United States, Canada, and select European countries.


In the most recent fiscal year of 2021, Poppy and Jack's recorded a revenue of GBP 4,261,969. 50 and an EBITDA of GBP 735,283. 40. Revenue is primarily generated through direct-to-consumer sales and partnerships with pet retailers and veterinary clinics, focusing on specialized health-focused food formulations and supplements that cater to specific dietary needs and preferences.


Poppy and Jack's Ltd. aims to launch several new products designed to enhance pet nutrition in upcoming quarters. The company is also targeting expansion into new markets, particularly in the United States and additional European countries, by 2023. The recent GROWTH funding of GBP 2.


000 mn will aid in developing these new offerings and support the expansion strategy following its acquisition by Kids Planet Day Nurseries Ltd. in July 2021.


Current Investors

Kids Planet Day Nurseries Limited

Primary Industry

Consumer Services

Sub Industries

Childcare Services

Website

www.poppyandjacks.co.uk

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Poppy and Jack’s Ltd. - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Trade SaleCompletedPoppy and Jack’s Ltd.-
GrowthCompletedPoppy and Jack’s Ltd.-

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