PLLAY Labs, Inc.
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
PLLAY Labs, Inc. - overview
Established
2018
Location
Santa Monica, CA, US
Primary Industry
Software
About
PLLAY Labs, Inc. , founded in 2018 and based in Santa Monica, US, delivers innovative betting solutions tailored for the esports and gaming markets, enhancing user engagement through unique betting features. PLLAY Labs, Inc. specializes in esports and gaming betting solutions.
Founded in Santa Monica, US, by Christine Krzyzanowski and Shawn Gunn in 2018, the company received Seed funding of USD 1. 000 mn on April 6, 2021, co-led by Viridian Equity Partners and WOCstar, raising a total of USD 1. 000 mn to date. No significant pivots or changes in business operations have been noted.
PLLAY Labs Inc. specializes in providing innovative betting solutions tailored for the esports and gaming markets. Their core offerings include a suite of products designed to enhance user engagement through features such as peer-to-peer betting and virtual simulated betting. These products cater to Gen Z and millennial users, focusing on increasing betting opportunities while ensuring a seamless customer experience.
PLLAY's advanced security system, PLLAY SECURE, accurately verifies digital identities and mitigates fraud. The company primarily targets North America and Europe, serving gaming developers, platforms, and sports betting operators. PLLAY Labs Inc. generates revenue through diverse channels, including B2B partnerships and direct-to-consumer sales.
By collaborating with gaming developers and sportsbooks, PLLAY allows integration of its technology for a range of betting functionalities, often through revenue-sharing agreements. Additionally, PLLAY’s products likely involve subscription models, supporting sustained growth as the company expands in the esports and online betting markets. In April 2021, PLLAY Labs, Inc. raised USD 1.
000 mn in Seed funding to further develop its technology and accelerate user acquisition by expanding its presence within the online gaming community. The company aims to introduce new products designed for enhanced user experiences and is targeting expansion into broader markets in North America and Europe by 2022.
Current Investors
Screen Play Ventures, Family and Friends Investment, Last Call Capital
Primary Industry
Software
Sub Industries
Gaming, Music & Video Streaming Software
Website
www.pllay.me
Verticals
Artificial Intelligence, Mobile Apps
Company Stage
Angel & Seed
Total Amount Raised
Subscriber access only
Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.