Planet Fitness, Inc.

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Planet Fitness, Inc. - overview

Established

1992

Location

-, NH, US

Primary Industry

Travel & Leisure

About

Planet Fitness, Inc. is a prominent fitness center operator based in the US, dedicated to providing affordable gym memberships and fostering a welcoming environment for fitness enthusiasts of all levels. Planet Fitness, Inc. operates fitness centers primarily in the US and internationally.


Founded in 1992, the company has undergone several strategic developments, including raising USD 326. 21 mn in a Private Placement/Follow on in May 2017. The company was founded by Andrew Casson and Irina Razumova, with Alex Rodriguez, Chris Rondeau, Farrukh Zafar, and William Olson leading its current operations. Planet Fitness primarily offers two gym membership types: the PF Black Card® Membership starting at USD 24.


99 per month, and the Classic Membership starting at USD 15 per month. Both options provide access to numerous locations, catering to a wide demographic of fitness seekers. The company operates over 2,700 locations across the United States, Canada, Mexico, Panama, and Australia. For the most recent fiscal year 2024, Planet Fitness reported a revenue of USD 344.


32 mn and an EBITDA of USD 484. 54 mn, primarily generated through membership subscriptions with various pricing tiers, alongside additional fees and promotional initiatives to attract new members. Planet Fitness continues to strategize for growth by developing new initiatives aimed at expanding its market presence. Recent funding from the Private Placement/Follow on in May 2017 will be utilized to enhance their offerings and community engagement.


The company aims to introduce new fitness programs and expand into regions that have shown demand for affordable fitness solutions, although specific new markets and product launch dates have yet to be disclosed.


Current Investors

York Capital Management

Primary Industry

Travel & Leisure

Sub Industries

Fitness & Wellness Facilities

Website

www.planetfitness.com/

Company Stage

Mature

Total Amount Raised

Subscriber access only

Planet Fitness, Inc. - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Trade SaleCompletedSunshine Fitness Holdings, LLC-
Add-onCompletediFIT Inc.-
Private Placement/Follow onCompletedPlanet Fitness, Inc.-
Private Placement/Follow onCompletedPlanet Fitness, Inc.-
Private Placement/Follow onCompletedPlanet Fitness, Inc.-

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Planet Fitness, Inc. - key contacts

NamePositionStart DateEnd DateVcardBio 
Member Board Of DirectorsBM

BM Board Member

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