Photogenic Inc.

Photogenic Inc. is a company specializing in innovative souvenir photography solutions for the leisure and hospitality industries, enhancing guest experiences through advanced imaging technology and personalized services. Founded in 2001, Photogenic Inc. is based in Chicago, US, and specializes in providing photography solutions to attractions and venues.

The company was acquired in June 2019 by Cherry Hill Programs, Inc. , a portfolio company of Keystone Capital. Specific details about prior company pivots or subsidiaries are not available. Photogenic specializes in providing innovative souvenir photography solutions tailored for the leisure, hospitality, and attractions industries.

Since its inception in 2001, the company has established itself as a leader in imaging services by partnering with a diverse range of venues, including museums, zoos, aquariums, cruise lines, and hotels across North America. Their primary offerings encompass advanced photography solutions that enhance the Guest experience through cutting-edge technology, personalized services, and high-quality imaging content. The company employs a team of industry experts to develop customized photography solutions that cater specifically to each venue’s unique requirements and workflows. Photogenic operates its services in various geographical markets, including the United States and Canada, ensuring that guests from popular attractions can benefit from their specialized imaging capabilities.

Photogenic generates revenue through a combination of direct partnerships and transactional sales systems aimed at enhancing Guest engagement. The company’s revenue model includes B2B partnerships with attractions and venues, where they implement their photography services and share revenue generated from image sales. Guests can purchase photos through multiple channels—pre-visit, onsite, and post-visit—utilizing Photogenic’s advanced sales systems that allow for immediate viewing and purchasing via mobile web, monitors, or kiosks. Their offerings include flagship services such as ePostcard and Digital Imaging software that not only deliver instant imagery to guests but also collect valuable contact data for further marketing efforts.

This diverse transactional approach ensures that Photogenic meets the buying preferences of guests while maintaining a sustainable revenue structure. Photogenic plans to leverage its acquisition by Cherry Hill Programs to enhance its service offerings and expand into new geographic markets. Specific upcoming products and services are currently in development, with anticipated launches aimed at improving guest engagement. The company is focusing on expanding its presence within North America, particularly targeting attractions in major urban areas by 2025.

The funding from the June 2019 acquisition will be instrumental in supporting these initiatives, although specific details on product developments and timelines have not been disclosed.