Perform Content Limited

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Perform Content Limited - overview

Established

2019

Location

London, -, UK

Primary Industry

Software

About

Perform Content Limited specializes in providing advanced sports data solutions powered by artificial intelligence, catering to various clients in the sports industry globally. Perform Content Limited was founded in 2019 and is headquartered in London, UK. The company focuses on leveraging artificial intelligence to deliver high-quality sports data solutions. In April 2019, STATS, LLC agreed to acquire Perform Content Limited, completing the transaction in July 2019.


The company operates under Stats Perform Group. The founders include Anne Looney, Bilal Bourazza, MJ Ingram, and Roger Cabrera. Perform Content Limited's offerings include advanced sports data solutions powered by artificial intelligence, with their flagship product, Opta, providing real-time sports data. This data aids clients such as sports broadcasters, media outlets, leagues, federations, bookmakers, and teams in enhancing sports analysis and audience engagement across North America, Europe, and Asia.


In 2023, Perform Content Limited reported revenues of USD 389. 90 mn and an EBITDA of USD 53. 10 mn, primarily generated through subscription-based transactions and strategic partnerships with various clients. The company aims to expand its product offerings and enter new markets following the acquisition by STATS, LLC in 2019.


Recent funding from this acquisition will be utilized to enhance their AI capabilities and develop new data services. Perform Content Limited seeks to target specific growth in markets across Asia and Europe by 2025, ensuring they meet evolving client needs and capitalize on emerging opportunities in the sports industry.


Current Investors

Stats Perform

Primary Industry

Software

Sub Industries

Content Management Software, Music & Video Streaming Software, Digital Media

Website

www.performgroup.com

Verticals

Artificial Intelligence, Cloud Computing

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Perform Content Limited - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedPerform Content Limited-

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