Perform[cb], LLC

Perform[cb], LLC focuses on performance-based user acquisition solutions, providing innovative marketing strategies that integrate seamlessly with agencies and brands to drive customer growth. Perform[cb], LLC, founded in 2002, operates as a user acquisition firm based in Sarasota, US. The company specializes in performance-based marketing solutions. In April 2021, Perform[cb] was acquired by Beringer Capital from Centre Lane Partners, enhancing its strategic offerings.

The CEO, Erin Cigich, has a robust background in performance marketing, contributing to the company's innovative approach. Perform[cb] specializes in performance-based user acquisition solutions. Their primary offering, the Outcome Engine, identifies new customer acquisition opportunities while optimizing marketing channels. This service caters to a diverse clientele, including marketers, agencies, affiliates, and media buyers, particularly in North America and Europe, focusing on web traffic, mobile app installations, and inbound call generation.

Perform[cb] employs a performance-based revenue model, allowing clients to pay for successful outcomes such as leads, sales, and app installations. Revenue is generated through partnership agreements where measured campaigns define performance metrics, aligning costs with the value delivered through customer acquisition efforts. Following its acquisition by Beringer Capital in April 2021, Perform[cb] plans to leverage additional resources to enhance its service offerings and drive growth. The company aims to launch new innovative products and expand into broader markets, building on its existing foundation.

The acquisition is set to support these initiatives, aiming for significant advancements in performance marketing solutions to deliver enhanced value to marketers and partners.