PatientNOW, Inc
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PatientNOW, Inc - overview
Established
2004
Location
Greenwood Village, CO, US
Primary Industry
Healthcare IT
About
Based in Colorado, US, and founded in 2004 by founder Jerry Jacobson, PatientNow, Inc. operates as a developer of a patient engagement and electronic medical record (EMR) system for the medical and healthcare industries. In October 2025, PatientNOW, Inc, a portfolio company of Blue Star Innovation Partners and PSG Equity, acquired Recura AI Inc. Financial terms were not disclosed.
PatientNow, Inc. provides a variety of solutions such as packages, med spa, plastic surgery, weight loss, IV therapy, dermatology, wellness, and many more. It developed a practice management software specializing in the aesthetic and wellness industries, which is a tool designed to operations, improve patient engagement, and medical practice. The company offers a wide range of products such as electronic medical records (ERM), practice management, patient engagement, digital marketing, patient financing, and photography.
As of 2024, the firm provides a mobile application platform for smartphone users. The company operates on a subscription-based SaaS model, generating recurring revenue through tiered packages for clinics. Additional revenue comes from integrated merchant processing, memberships, and premium add-ons like marketing automation and analytics. PatientNow aims to expand its AI-driven capabilities following the Recura AI acquisition, focusing on predictive analytics, automated patient engagement, and integrated payment solutions.
The company also plans to scale globally by targeting emerging markets in aesthetics and wellness.
Current Investors
Blue Star Innovation Partners, PSG Equity
Primary Industry
Healthcare IT
Sub Industries
Healthcare IT, Medical Software
Website
www.patientnow.com/
Verticals
HealthTech, Mobile Apps
Company Stage
Mature - Growth Capital
Total Amount Raised
Subscriber access only
PatientNOW, Inc - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Recura AI Inc. | - | ||||||||
| Growth | Completed | PatientNOW, Inc | - |
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