Partyking AB
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Partyking AB - overview
Established
2009
Location
-, -, Sweden
Primary Industry
Retail
About
Based in Gavle, Sweden, and founded in 2009 by Joel Svensson and Jeff Jansson, Partyking AB, a. k. a. Party King operates as a provider of party accessories and costumes including masquerade clothes, party gadgets, and fun gifts through an online platform.
The company operates four websites across Sweden, Denmark, Norway and Finland, and the Nordics. In September 2022, Amscan International Limited, a portfolio company of Endless, acquired Party King. As of September 2022, the company employs about 80 employees. The company provides a wide range of bar accessories, sweets, soft drinks, masquerades, funny gadgets, and party-related products, such as balloons, decorations, disco lighting, table setting, fireworks, party accessories, gift wrapping, books, and more.
Party King generated total revenue of GBP 30 million in 2021.
Current Investors
Amscan International Limited
Primary Industry
Retail
Sub Industries
Accessories, Recreational Product Stores
Website
www.partykungen.se
Verticals
E-commerce
Company Stage
Add-on
Total Amount Raised
Subscriber access only
Partyking AB - timeline of key events
Partyking AB - financials
| Fiscal Year Ended | Aug 31, 2012 | Aug 31, 2013 | Aug 31, 2014 | Aug 31, 2015 | Aug 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 13,301,691 | 22,595,180 | 40,398,183 | 73,203,164 | 103,066,247 | 191,317,683 | 166,442,391 | 202,793,622 | 222,478,725 | 309,449,548 | - | - | - |
| % Revenue Growth (YoY) | - | 69.9% | 78.8% | 81.2% | 40.8% | - | - | 21.8% | 9.7% | 39.1% | - | - | - |
| EBITDA (USD) | 2,140,818 | 3,513,996 | 5,771,633 | 8,950,733 | (712,682) | 2,384,231 | (1,261,665) | 4,530,599 | 6,920,218 | 7,615,259 | - | - | - |
| Operating Income (USD) | 2,089,173 | 3,378,014 | 5,566,228 | 8,686,276 | (1,453,169) | 828,071 | (2,377,577) | 3,419,505 | 5,682,014 | 6,981,940 | - | - | - |
| Operating Margin | 15.7% | 15.0% | 13.8% | 11.9% | (1.4%) | 0.4% | (1.4%) | 1.7% | 2.6% | 2.3% | - | - | - |
| % EBITDA Margin | 16.1% | 15.6% | 14.3% | 12.2% | (0.7%) | 1.2% | (0.8%) | 2.2% | 3.1% | 2.5% | - | - | - |
| NET Income (USD) | 1,097,371 | 1,791,501 | 3,245,343 | 5,131,874 | 101,941 | 55,163 | 22,033 | 1,368,751 | 3,253,824 | 4,023,957 | - | - | - |
| % Net Margin | 8.2% | 7.9% | 8.0% | 7.0% | 0.1% | 0.0% | 0.0% | 0.7% | 1.5% | 1.3% | - | - | - |
Partyking AB - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Partyking AB | - |
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Partyking AB - employee data
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