Partnerize
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Partnerize - overview
Established
2010
Location
Newcastle upon Tyne, -, UK
Primary Industry
Software
About
Partnerize is a UK-based company specializing in partnership management software that enhances affiliate marketing through advanced technology. It offers AI-driven solutions to optimize partner relationships and performance. Founded in 2010 in Newcastle upon Tyne, UK, Partnerize focuses on partnership management software, facilitating brands in managing affiliate marketing. The company raised GBP 2 million in Series E funding on May 6, 2020, elevating its valuation to GBP 184.
88 million. The company has successfully completed 11 deals to date. Partnerize specializes in partnership management software designed to facilitate affiliate marketing growth. Its primary offerings encompass AI-powered matchmaking, predictive performance models, and real-time analytics, automating the discovery and vetting of partners.
The company's technology aims to optimize placements and payouts for various global brands, including notable clients in retail, travel, and finance. Partnerize operates in over 214 countries and territories, providing tailored solutions for diverse markets. In 2023, Partnerize reported a revenue of GBP 76,051 and an EBITDA of GBP 13,077, reflecting its subscription-based revenue model that supports clients through a software-as-a-service (SaaS) platform. Clients engage with the platform for partner discovery and performance analytics, ensuring tailored solutions based on their operations and partnership needs.
Partnerize plans to leverage its recent Series E funding of GBP 2 million, raised in May 2020, to enhance its product offerings and expand into new geographic regions. Specific markets targeted for expansion include North America and Asia-Pacific, with initiatives expected to roll out within the next two years. The funding will be used to develop upcoming features and support ongoing technological advancements within the partnership management platform.
Current Investors
Headline, Greycroft, DN Capital
Primary Industry
Software
Sub Industries
Web Applications, Sales & Marketing Software, Application Integration Software, Analytics & Performance Software
Website
www.partnerize.com/
Verticals
Artificial Intelligence, Cloud Computing
Company Stage
Series E
Total Amount Raised
Subscriber access only
Partnerize - timeline of key events
Partnerize - financials
| Fiscal Year Ended | Dec 31, 2015 | Dec 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 |
|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 9,447,460.962 | 16,119,344.475 | 19,957,023.095 | 24,787,136.974 | 30,772,868.814 | 48,522,659.54 | - | - | - |
| % Revenue Growth (YoY) | - | 70.6% | 23.8% | 24.2% | 24.1% | 57.7% | - | - | - |
| EBITDA (USD) | (4,377,532.47) | (2,063,872.353) | (7,440,706.17) | (7,081,848.43) | (987,275.985) | 10,829,311.778 | - | - | - |
| Operating Income (USD) | (4,917,081.688) | (2,788,870.192) | (8,229,500.934) | (7,870,797.049) | (1,439,404.962) | 2,173,307.828 | - | - | - |
| Operating Margin | (52.0%) | (17.3%) | (41.2%) | (31.8%) | (4.7%) | 4.5% | - | - | - |
| % EBITDA Margin | (46.3%) | (12.8%) | (37.3%) | (28.6%) | (3.2%) | 22.3% | - | - | - |
| NET Income (USD) | (4,524,265.402) | (2,238,684.916) | (7,886,658.765) | (7,468,980.578) | (786,755.507) | (111,682.092) | - | - | - |
| % Net Margin | (47.9%) | (13.9%) | (39.5%) | (30.1%) | (2.6%) | (0.2%) | - | - | - |
Partnerize - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Pepperjam, LLC | - |
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Partnerize - employee data
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