Parllay China Technology Limited
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Parllay China Technology Limited - overview
Established
2013
Location
Suzhou, Jiangsu, China
Primary Industry
Marketing/Advertising
About
Established in 2013 and based in Suzhou, China, Parllay China Technology Limited is a new media marketing company that provides marketing services on the mobile platform. The company has partnerships with HubSpot, ZOHO, Polyv, Oxygen, Agenda, and Balluff. The core team of this company has 7 years of experience in private domain automation operations. As of 2023, it has more than 50 global marketing partners.
In March 2021, iClick Interactive Asia Limited announces to acquire Parllay China Technology Limited. The company provides marketing customer acquisition, lead conversion, and sales enablement services for customers. In addition, it's self-developed products such as public SCRM (Supply chain risk management), WeChat SCRM, marketing automation software, BI data analysis software, and marketing service platform.
Current Investors
iClick Interactive Asia Limited, Baozun
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Analytics & Performance Software, Customer Relationship Management, Sales & Marketing Software
Website
www.parllay.cn
Company Stage
Add-on
Total Amount Raised
Subscriber access only
Parllay China Technology Limited - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Parllay China Technology Limited | - |
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