orro, LLC

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orro, LLC - overview

Location

El Segundo, CA, US

Primary Industry

Consumer Products

About

Based in the US, orro, LLC is a provider of innovative beverage options focused on health and wellness, aiming to meet the diverse preferences of health-conscious consumers. orro, LLC is a beverage company that offers a range of health-focused drink products. The company is headquartered in El Segundo, US. It has engaged in a single investment deal, which took place on May 26, 2021, when Virgo Investment Group invested in the company, although financial terms were not disclosed.


Drinkorro specializes in providing a variety of beverage options designed to meet the diverse preferences of consumers. Their core offerings include a range of innovative drink products that focus on health and wellness, catering to the increasing demand for functional beverages. These products are formulated to address specific end-use cases, such as hydration, energy enhancement, and nutritional supplementation, thereby appealing to health-conscious consumers. Drinkorro products are marketed towards a customer base that includes individual consumers, health enthusiasts, and retailers across various geographical markets, including North America, Europe, and select regions in Asia.


The company emphasizes quality and sustainability in its product development, which resonates with consumers seeking healthier lifestyle choices. Drinkorro generates revenue through a structured model that encompasses both direct-to-consumer sales and partnerships with retailers and wholesalers. Transactions typically involve the sale of their flagship beverage products, which are offered through various pricing plans tailored to different customer segments. For instance, consumers may purchase individual products or opt for subscription services that provide regular deliveries of their selected beverages.


Retail partnerships enhance the company's reach, allowing them to distribute products across brick-and-mortar stores and e-commerce platforms. Through this multi-channel approach, Drinkorro effectively engages its clientele while ensuring a steady revenue flow derived from both direct and indirect sales channels. In May 2021, orro, LLC received an investment from Virgo Investment Group, which will be utilized to further accelerate the company's growth as it works to scale distribution platforms and brand progression. The company plans to launch new products designed to enhance its market presence and will target expansion into additional geographic regions, though specific markets and release dates have not been disclosed.


Current Investors

Virgo Investment Group

Primary Industry

Consumer Products

Sub Industries

Non-Alcoholic Beverages, Health Foods & Nutritional Supplements, Food & Beverage Distribution

Website

www.drinkorro.com

Company Stage

Mature - Growth Capital

Total Amount Raised

Subscriber access only

orro, LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
GrowthCompletedorro, LLC-

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