OpenBrand
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
OpenBrand - overview
Established
2003
Location
San Diego, CA, US
Primary Industry
Marketing/Advertising
About
Founded in 2003 and based in California, US, OpenBrand, formerly known as Gap Intelligence Inc. , operates as a business intelligence services and platform company that helps manufacturers, resellers, and industry players in the IT, consumer electronics, and home appliance industries. The company was founded by Gary Peterson. As of 2023, the company is led by Kris Kubicki (CEO).
In November 2023, ParkerGale acquired Gap Intelligence, Inc. and in the same year, Gap Intelligence Inc. merged with Deep. ad, Inc.
, and is now renamed as OpenBrand. The company's services include market intelligence, information services, data analysis and insights from millions of weekly data points, a product and pricing database updated weekly, and automated monitoring of pricing and promotions to keep clients informed about market dynamics and competition. They offer a suite of data and expert analysis to retail, e-commerce, and Fortune 500 companies.
Current Investors
ParkerGale, Gap Intelligence Inc./Deep.ad, Inc.
Primary Industry
Marketing/Advertising
Sub Industries
Market Research & Consulting, Web Applications, Analytics & Performance Software, Information Services
Website
www.openbrand.com/
Verticals
AdTech, Cloud Computing, Research (Non-Medical)
Company Stage
Merged
Total Amount Raised
Subscriber access only
OpenBrand - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | TraQline | - | ||||||||
| Merger | Completed | Deep.ad, Inc., OpenBrand | - | ||||||||
| Buyout | Completed | OpenBrand | - |
Displaying 1 - 3 of 3

Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.