OpenBrand

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OpenBrand - overview

Established

2003

Location

San Diego, CA, US

Primary Industry

Marketing/Advertising

About

Founded in 2003 and based in California, US, OpenBrand, formerly known as Gap Intelligence Inc. , operates as a business intelligence services and platform company that helps manufacturers, resellers, and industry players in the IT, consumer electronics, and home appliance industries. The company was founded by Gary Peterson. As of 2023, the company is led by Kris Kubicki (CEO).


In November 2023, ParkerGale acquired Gap Intelligence, Inc. and in the same year, Gap Intelligence Inc. merged with Deep. ad, Inc.


, and is now renamed as OpenBrand. The company's services include market intelligence, information services, data analysis and insights from millions of weekly data points, a product and pricing database updated weekly, and automated monitoring of pricing and promotions to keep clients informed about market dynamics and competition. They offer a suite of data and expert analysis to retail, e-commerce, and Fortune 500 companies.


Current Investors

ParkerGale, Gap Intelligence Inc./Deep.ad, Inc.

Primary Industry

Marketing/Advertising

Sub Industries

Market Research & Consulting, Web Applications, Analytics & Performance Software, Information Services

Website

www.openbrand.com/

Verticals

AdTech, Cloud Computing, Research (Non-Medical)

Company Stage

Merged

Total Amount Raised

Subscriber access only

OpenBrand - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedTraQline-
MergerCompletedDeep.ad, Inc., OpenBrand-
BuyoutCompletedOpenBrand-

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