Omaze, Inc.

Omaze, Inc. is a U. S. -based online fundraising platform that creatively merges entertainment and philanthropy, allowing participants to win valuable prizes while supporting charitable causes.

Founded in 2012 in Culver City, California, Omaze, Inc. operates as a fundraising platform offering unique prize draws. The company has raised USD 85. 00 mn in its latest funding round, the Series C, led by Moore Strategic Ventures, with contributions from investors including Bertelsmann Digital Media Investments and FirstMark Capital.

The company has completed 8 deals to date, with its most recent deal occurring on January 27, 2022. Matthew Pohlson, who serves as CEO, is among the founders of the company. Omaze is primarily engaged in the fundraising sector, leveraging a unique model that combines entertainment and philanthropy. The company's core offering is the Omaze Million Pound House Draw, allowing participants to win high-value prizes such as multi-million-pound houses and luxury supercars.

This model not only engages a broad audience but also raises funds for charities. Since its inception in the U. S. in 2012 and entry into the UK market in 2020, Omaze has partnered with charities like the Teenage Cancer Trust and the British Heart Foundation, contributing to various causes while offering life-changing rewards.

Omaze generates revenue through the sale of entries to its prize draws, with funds directed to designated charitable partners. Each entry provides a chance to win a significant prize while ensuring a minimum donation of GBP 1,000,000 for each charity partner. The direct-to-consumer model allows individuals to purchase entries online, maximizing participation and supporting fundraising initiatives for charities. This sustainable revenue model benefits both the company and its partners.

In January 2022, Omaze, Inc. raised USD 85. 00 mn in Series C funding, which is intended to support its expansion into new markets and the development of new products. The company plans to enhance its offerings and is targeting growth in additional geographic regions, although specific locations have not been disclosed.

The funding will enable Omaze to further its mission of blending philanthropy with entertainment, expanding its reach and impact in the fundraising sector.