Occasion Brands

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Occasion Brands - overview

Established

1998

Location

New York, NY, US

Primary Industry

Retail

About

Occasion Brands specializes in creating innovative consumer products that enhance everyday experiences through simplicity. Their focus lies in addressing specific consumer needs while ensuring broad market appeal. Occasion Brands, founded in 1998, is headquartered in New York, US. The company is led by CEO David Wilkenfeld, who has a background in launching consumer-focused ventures.


In June 2017, Milestone Partners recapitalized the company. Occasion Brands has made 1 deal in its history, with the most recent deal occurring on June 30, 2017. New Occasion Brands LLC specializes in delivering a range of consumer products designed to enhance the customer experience through innovation and simplicity. The company focuses on developing products that cater to everyday needs, ensuring their offerings address specific use cases relevant to their target market.


Their primary product lines provide solutions that foster convenience and enjoyment in daily activities, appealing to a broad customer base that includes individual consumers and retail partners. Operating in various geographical markets, New Occasion Brands positions its products strategically to meet the demands of diverse consumer segments, particularly in urban centers that prioritize convenience and lifestyle enhancement. New Occasion Brands LLC generates revenue through direct-to-consumer sales and partnerships with retailers, establishing a robust transaction structure that supports its business model. The company engages in straightforward purchasing processes, allowing consumers seamless access to their products, while also facilitating wholesale transactions with retail partners to expand their market reach.


Revenue streams include subscription models for ongoing product offerings, reflecting a commitment to customer retention and satisfaction. The company’s flagship products are integral to its revenue strategy, reinforced by carefully structured pricing plans designed to attract a wide range of customers. This multi-faceted approach to revenue generation underscores New Occasion Brands' focus on delivering value through its product offerings. Occasion Brands plans to introduce new products aimed at enhancing daily consumer experiences, with several launches anticipated in the upcoming year.


The company is targeting expansion into additional urban markets within the US, with specific regions identified for development by 2025. The recapitalization in June 2017 by Milestone Partners will support these initiatives, allowing the company to leverage new funding to drive product innovation and market outreach.


Current Investors

Milestone Partners

Primary Industry

Retail

Sub Industries

Clothing Stores

Website

www.occasionbrands.com

Company Stage

Mature

Total Amount Raised

Subscriber access only

Occasion Brands - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
RecapitalisationCompletedOccasion Brands-

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