Obsess, Inc.

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Obsess, Inc. - overview

Established

2017

Location

New York, NY, US

Primary Industry

Marketing/Advertising

About

Based in the US, Obsess, Inc. provides an innovative virtual store platform that enables brands to create immersive 3D shopping experiences across digital environments, enhancing customer engagement and driving sales. Obsess, Inc. specializes in creating virtual shopping environments, allowing brands to enhance their e-commerce strategies.


Founded in 2017 in New York, US, by Neha Singh, the company has successfully completed 7 funding deals, raising a total of USD 10. 00 mn. Its latest funding round was a Series A led by Jump Capital on January 23, 2025, with participation from Great Wave Ventures and The Venture Reality Fund. Obsess offers a virtual store platform that allows brands and retailers to create engaging 3D shopping experiences, including AI-driven virtual stores and interactive pop-up shops.


Their solutions cater to diverse industries such as fashion, beauty, and home goods, facilitating customer interactions in over 45 countries and supporting more than 30 languages. Obsess operates on a B2B revenue model, partnering with brands to develop tailored virtual store solutions. Revenue is generated through subscription fees and charges for premium features, including customized virtual flagship stores and AI-enhanced merchandising, all aimed at improving brand engagement and customer loyalty. Looking ahead, Obsess plans to expand its product offerings and reach new markets.


The expected acquisition by Infinite Reality, Inc. aims to enhance their product portfolio and distribution capabilities. The Series A funding will support the development of new immersive shopping experiences and facilitate market expansion efforts targeted at new geographic regions.


Current Investors

Right Side Capital Management, Asimov Ventures, Jump Capital

Primary Industry

Marketing/Advertising

Sub Industries

eMarketing/Digital Marketing, Internet, Sales & Marketing Software

Website

www.obsessar.com

Verticals

Augmented Reality (AR), E-commerce, Virtual Reality (VR)

Company Stage

Acquired

Total Amount Raised

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