Nodals AI Ltd.

Nodals AI Ltd. is a London-based company specializing in innovative media buying solutions that enhance advertising effectiveness through the use of first-party data signals from media owners. Nodals AI Ltd. operates a media buying platform that focuses on leveraging first-party data to optimize advertising performance.

Founded in 2024 in London, UK, the firm has completed 1 deal with its most recent funding round occurring on February 5, 2025. The company raised GBP 2 million in pre-seed funding co-led by Stride and Aperiam Ventures. The founder's history is not documented in the available information. Nodals AI offers a media buying platform that leverages first-party data signals from media owners to enhance digital advertising effectiveness.

By utilizing custom algorithms, it provides secure access to valuable media owner data, enabling measurable outcomes while maintaining privacy. The platform optimizes performance through advanced probabilistic techniques, targeting advertisers and media owners in key markets across Europe and North America. Nodals AI's revenue model is based on B2B transactions, collaborating with advertisers and media owners. By engaging in partnerships, the company offers access to first-party data and algorithm-driven insights through tiered subscription plans tailored to different advertising needs.

The platform's offerings promote a sustainable advertising ecosystem by allowing advertisers to unlock significant performance improvements through direct media owner data access. In February 2025, Nodals AI Ltd. raised GBP 2 million to support the development of its infrastructure. The company aims to launch new products in the coming year, further enhancing its platform capabilities.

Additionally, Nodals AI plans to expand into new markets across Europe and North America by the end of 2025, leveraging recent funding to support these initiatives.