Newme

Founded in 2022 and based in Karnataka, India, Fraicheur Retail Private Limited, trading under the name, Newme, operates as an online retail company that sells fashion products and related accessories. Sumit Jasoria (CEO), Shivam Tripathi (COO), Vinod Naik (COB), and Himanshu Chaudhary (CTO) are the co-founders of the company. In November 2025, Newme raised INR 1. 08 billion in series B funding co-led by Accel and Fireside Ventures, with participation from other investors 2 a.

m. Ventures and Point72. The company provides an online platform, Newme, that boasts a variety of apparel. The firm’s platform allows customers to explore an array of options, including bat wings-printed zipper hoodies, graphic-printed sweatshirts, colour-blocked stitched baggy sweatshirts, and solid oversized turtleneck sweaters.

Newme’s collection also extends to fashionable dresses like the solid tassel sequin feather mini dress, floral maxi dress, and ribbed wrap-up midi dress, offering choices for different occasions. In addition, the brand also rewards loyal customers with a referral program, allowing them to earn rewards when friends sign up and place orders. The company provides its mobile application, which is available for download on both the Apple Store and Google Play. The company plans to use the November 2025 funding to expand offline stores, enhance its app, and strengthen operations for Gen Z-focused fashion.