NEVER HAVE I EVER SHOP LLC

Based in New York, US, Never Have I Ever specializes in providing innovative press-on nails and temporary tattoos, catering to the modern consumer's desire for convenience and style in personal care products. Co-Founded by Susana Chen and Jess Wu (CEO) in 2023, Never Have I Ever operates from its headquarters in New York, US, offering a fresh approach to nail art and body decoration. The company has made one investment deal, raising USD 150,000 in venture funding on March 20, 2026. NEVER HAVE I EVER specializes in offering a unique line of press-on nails and temporary tattoos.

The company's press-on nails provide a salon-quality appearance without the need for professional application, catering to customers who value aesthetics and convenience. These products are available in various styles, lengths, and designs, incorporating elements like 3D accents to enhance their appeal. Targeting fashion-conscious individuals, the brand aims to resolve common issues related to traditional nail applications, such as time consumption and damage to natural nails. Furthermore, their temporary tattoos are vibrant and easy to apply, appealing to a diverse clientele looking for stylish, non-permanent body art.

The products are primarily marketed in the United States and select international markets, capitalizing on the growing trend of DIY nail art and body decoration among younger consumers. The revenue model for NEVER HAVE I EVER is structured around direct-to-consumer sales through their online platform, where customers can purchase individual nail sets and temporary tattoos. A typical transaction involves customers selecting their preferred products, which are processed through the company's e-commerce system for fulfillment. The product offerings appeal to a broad audience, with pricing reflecting the quality and uniqueness of the items, thereby fostering repeat purchases and customer loyalty.

The company engages in promotional activities, such as offering discounts for first-time buyers and bundling options that encourage larger orders, enhancing customer acquisition and driving sales volume by incentivizing bulk purchases. Never Have I Ever is focused on designing new product lines, including seasonal themed press-on nails, with anticipated launches by mid-2026. The company plans to expand its market reach by targeting select international regions, specifically Europe and Asia, by the end of 2026. The recent funding of USD 150,000 will be utilized to support these initiatives, aiding in product development and enhancing marketing efforts to facilitate the entry into these new geographic markets.