Neurosensum

Neurosensum specializes in advanced data analytics solutions that focus on consumer behavior and market trends, providing actionable insights to enhance businesses' marketing strategies and product development. Neurosensum, founded in 2017 by Mahesh Agarwal and Tanuj Diwan, operates from its headquarters in Jakarta, Indonesia. The company has successfully completed 4 deals, with the most recent being in June 2023, where it raised USD 1 mn in pre-Series B funding. Neurosensum offers innovative data analytics solutions that focus on understanding consumer behavior and market trends.

Their core services include advanced data collection and analysis tools that utilize artificial intelligence and machine learning, enabling clients to optimize marketing strategies, enhance customer engagement, and improve product development. The company caters to various markets including Southeast Asia, North America, and Europe, helping organizations make informed, data-driven decisions. Neurosensum generates revenue through B2B partnerships, providing clients with subscription-based access to its data analytics platforms. This model allows businesses to obtain real-time insights and in-depth reports on consumer behavior.

Service agreements typically feature tiered pricing based on usage or the complexity of the required data solutions, ensuring a consistent cash flow as clients rely on Neurosensum’s analytical tools. Following a successful funding round in June 2023, where Neurosensum secured USD 1 mn in pre-Series B funding, the company plans to expand its business operations into the US and India. The recent funding will be utilized to support these growth initiatives, allowing Neurosensum to enhance its offerings and reach in these strategic markets.