Netquest
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Netquest - overview
Established
2001
Location
Madrid, -, Spain
Primary Industry
Software
About
Netquest is a provider of advanced market research solutions, specializing in data collection and analysis through innovative consumer insights tools that empower businesses to understand market dynamics effectively. Founded in 2001 and headquartered in Madrid, Spain, Netquest focuses on market research services. The company was formed through the initiative of individuals passionate about data insights. In December 2024, Bilendi S.
A. fully acquired Netquest from Nielsen Consumer LLC, Advent International, and KKR. The firm has engaged in one deal as of its most recent acquisition. Netquest specializes in providing advanced market research solutions through a comprehensive suite of data collection and analysis services.
The company's core offerings include self-service survey platforms that allow clients to access consumer panels for instant insights into market behavior and preferences. These services help businesses understand their target audiences by providing detailed reports on consumer online behavior, including URLs visited, app usage, and purchasing habits. The firm's clients primarily include market research firms, advertisers, and brand managers across various sectors, with operations extending beyond the EU to North America and Latin America. Netquest has established a reputation for delivering real-time, actionable data that empowers businesses to make informed decisions and adjust their strategies according to market dynamics.
Netquest generated revenue of USD 24. 07 mn in 2022, with an EBITDA of USD 7. 77 mn for the same year. The company operates on a B2B model, primarily offering subscription-based access to its consumer panels and data analytics services.
Clients engage through direct partnerships, utilizing survey tools and insights to enhance their market understanding, supported by tiered pricing plans that cater to various research needs. With the recent acquisition by Bilendi S. A. in December 2024, Netquest plans to expand its international presence into the Iberian Peninsula and Latin America.
This strategic move will enhance its service offerings and advance its technologies. The rationale behind the acquisition reflects a commitment to strengthen its market position and broaden its geographic reach.
Primary Industry
Software
Sub Industries
Web Applications, Analytics & Performance Software
Website
www.netquest.com
Total Amount Raised
Subscriber access only
Netquest - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Netquest | - |
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