myVR Software AS

myVR Software AS is a specialized provider of advanced visualization technologies, focusing on augmented reality, virtual reality, and mobile applications to enhance operational efficiency across various industries. myVR Software AS offers cutting-edge visualization solutions tailored for multiple platforms. The company is based in Oslo, Norway. On May 21, 2012, myVR Software AS was acquired by Hexagon AB, marking a strategic shift in its operational framework.

Hexagon Visualization, through its myVR Software division, specializes in a diverse range of visualization technologies designed for various platforms, including mobile, desktop, augmented reality (AR), virtual reality (VR), and web applications. Their core offering includes a native Software Development Kit (SDK) that enables consistent visualization and interaction across Hexagon's multiple divisions. This technology is complemented by a robust data pre-processing tool that optimizes data for effective streaming and mobile use cases. The company’s products cater to a wide array of industries, serving clients in markets such as construction, manufacturing, and geospatial solutions, with a focus on enhancing operational efficiency and decision-making processes.

The technologies are strategically deployed in North America, Europe, and Asia, emphasizing Hexagon's commitment to providing innovative solutions to its global client base. The revenue model of Hexagon Visualization revolves around B2B transactions, primarily through the provision of software solutions to other entities within the Hexagon group. Their offerings include various subscription plans that grant clients access to the myVR Software SDK and its associated visualization tools. Clients typically engage in partnerships that facilitate seamless integration of these technologies into their existing systems, enhancing the capabilities of their software applications.

The pricing structure for these services is aligned with the comprehensive nature of the solutions provided, reflecting the value added to client operations. Flagship products like the myVR Software suite are central to these transactions, reinforcing the company’s status as a player in visualization technologies within its targeted markets. Looking ahead, myVR Software AS is focused on expanding its product offerings with innovative solutions designed for release in the coming years. The company is also targeting new markets in Asia and Europe by 2025 to broaden its client base.

The recent acquisition by Hexagon AB will support these initiatives by providing additional resources and expertise for development and market entry.