Interflora France SA
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Interflora France SA - overview
Established
1946
Location
Lyon, -, France
Primary Industry
Consumer Services
About
MyFlower Group operates a comprehensive floral and gift delivery service through its online platform, serving individual and corporate clients in France and beyond. Founded in 1946 in Lyon, France, MyFlower Group specializes in floral delivery and gift services. The company has successfully raised a total of EUR 147. 00 mn, with its latest funding round being a Trade Sale in December 2020, where Chevrillon & Associes invested.
The company has completed 6 deals to date, with the most recent deal occurring on December 23, 2020. The current CEOs are Eric Ledroux and Luca Gerini. Interflora specializes in the delivery of flowers and gifts, providing a comprehensive online platform for customers seeking floral arrangements for various occasions. The company offers a diverse range of floral bouquets, plants, and additional gift items such as chocolates, champagne, and decorative gifts.
With a network of over 5,200 local florists across France, Interflora ensures same-day delivery of flowers within four hours for orders placed before specified cut-off times. The primary customers include individuals celebrating birthdays, anniversaries, and special holidays, as well as businesses needing floral arrangements for corporate events. Interflora also provides international delivery options, extending its services to over 140 countries. In the most recent fiscal year of 2022, MyFlower Group generated revenue of EUR 137,721,779.
60 and recorded an EBITDA of EUR 22,477,390. 30, reflecting its robust transactional model serving both individual consumers and corporate clients. Following the acquisition by PAI Partners in March 2021, MyFlower Group plans to enhance its digital presence and expand its geographic footprint. The latest funding from the Trade Sale will be utilized for developing new product offerings and entering new markets.
Specific plans include the design and launch of new floral products aimed at diversifying the current lineup, as well as exploring additional international markets to increase service availability.
Current Investors
PAI Partners, LFPI Gestion, Montefiore Investment
Primary Industry
Consumer Services
Sub Industries
Courier & Delivery Services, Retail, Internet
Website
www.interflora.fr/
Verticals
E-commerce
Company Stage
Mature
Total Amount Raised
Subscriber access only
Interflora France SA - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Secondary Buyout | Completed | Interflora France SA | - | ||||||||
| Buyout | Completed | Interflora France SA | - | ||||||||
| Private Debt | Completed | Interflora France SA | - | ||||||||
| Trade Sale | Completed | Interflora France SA | - | ||||||||
| Secondary Buyout | Completed | Interflora France SA | - |
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