Moore Corporation

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Moore Corporation - overview

Established

2007

Location

Hanoi, -, Vietnam

Primary Industry

Marketing/Advertising

About

Moore Corporation is a Vietnamese company specializing in online IELTS preparation services. It leverages advanced technology to enhance language learning and test readiness for users across various demographics. Founded in 2007 in Hanoi, Vietnam, Moore Corporation focuses on providing an online platform for IELTS preparation. The company was acquired by Idg Ventures Vietnam in May 2008, which marked a significant pivot in its operational strategy.


Kirk Moore serves as the CEO, bringing expertise in educational technology to the company. Moore. vn offers a comprehensive online platform designed to assist users in mastering the four core skills required for the IELTS examination: Reading, Listening, Writing, and Speaking. Utilizing advanced artificial intelligence, the platform provides personalized learning experiences, enabling users to identify and improve upon their weaknesses through tailored exercises.


The service includes practice tests that closely mimic the actual IELTS exam format, targeting diverse customer segments such as students, professionals, and individuals seeking to meet immigration requirements. While primarily serving users in Vietnam, Moore. vn also caters to international English language learners. In 2023, Moore.


vn reported a revenue of USD 2. 83 mn and an EBITDA of USD 46,813. 9. The company operates on a subscription-based revenue model, allowing users to access its suite of IELTS preparation services through various pricing tiers designed for both individual learners and institutional clients.


Moore Corporation plans to expand its offerings by developing new products aimed at enhancing the user experience in IELTS preparation. The company is targeting growth in international markets beyond Vietnam to reach a broader audience. The recent acquisition by Idg Ventures Vietnam in 2008 is expected to support these initiatives through strategic investments, although specific financial details have not been disclosed.


Current Investors

IDG Ventures Vietnam

Primary Industry

Marketing/Advertising

Sub Industries

eMarketing/Digital Marketing, Advertising Agencies & Media Buyers, Digital Media

Website

www.moore.vn

Verticals

AdTech

Company Stage

Mature - Buyout

Total Amount Raised

Subscriber access only

Moore Corporation - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
BuyoutCompletedMoore Corporation-

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