MOBIRIX Corporation

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MOBIRIX Corporation - overview

Established

2004

Location

Seoul, -, South Korea

Primary Industry

Software

About

MOBIRIX Corporation is a South Korean developer and publisher of mobile games, known for creating engaging titles that cater to a diverse global audience. Founded in 2004, MOBIRIX Corporation operates from its headquarters in Seoul, South Korea. The company specializes in the development and publishing of mobile games, serving a broad audience with various gaming genres. CEO Jung-soo Lim has been instrumental in the company's direction since its inception.


In January 2021, MOBIRIX raised KRW 25. 2 billion in a GROWTH round, attracting investment from LB Investment, bringing the total amount raised to KRW 4,000. 00 mn. Mobirix Co.


, Ltd. specializes in the development and publishing of high-quality mobile games designed to provide entertainment for a broad audience. Their core offerings include various genres of games, notably the 'Dungeon Knight' series, which features elements of role-playing and idle gaming, and the 'Guan Yu Growth' game, a domestically produced title inspired by the Three Kingdoms period. These games are designed to engage players across multiple age groups and demographics, primarily targeting casual gamers who enjoy immersive and entertaining gaming experiences.


Mobirix distributes its products primarily in global markets, emphasizing availability in regions such as North America, Europe, and parts of Southeast Asia, catering to both iOS and Android users. Mobirix generates revenue through in-app purchases and advertising within its games, structured as direct-to-consumer transactions. For the most recent year, 2024, Mobirix reported a revenue of KRW 41,086,556. 80 and an EBITDA of -KRW 5,352,500.


90. Revenue is driven by the sale of virtual goods, which supplement the gaming experience and provide users with additional customization and gameplay benefits. The company’s flagship titles, including 'Dungeon Knight' and 'Guan Yu Growth,' are core components of its revenue strategy, attracting a sizeable user base and fostering consistent engagement through regular updates and promotional events. Looking ahead, MOBIRIX Corporation plans to unveil new game titles that are currently in development, with specific release dates to be announced.


The company is also targeting expansion into new geographic regions, particularly in Southeast Asia, with plans to launch by mid-2025. The recent GROWTH funding round of KRW 25. 2 billion will be utilized to support these initiatives, enhancing product development and market penetration strategies.


Current Investors

LB Investment

Primary Industry

Software

Sub Industries

Gaming

Website

www.mobirix.com

Verticals

Mobile Apps

Company Stage

Mature - Growth Capital

Total Amount Raised

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MOBIRIX Corporation - timeline of key events

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MOBIRIX Corporation - financials

Fiscal Year EndedDec 31, 2017Dec 31, 2018Dec 31, 2019Dec 31, 2020Dec 31, 2021Dec 31, 2022Dec 31, 2023Dec 31, 2024Dec 31, 2025
Revenue (USD)15,383,541,03735,380,410,55840,340,220,32143,726,831,77756,717,885,75170,925,689,520---
% Revenue Growth (YoY)-130.0%14.0%8.4%29.7%25.0%---
EBITDA (USD)3,299,628,2598,119,052,593939,281,52310,548,103,85111,064,619,2817,719,007,544---
Operating Income (USD)3,258,647,1158,069,808,593743,523,52310,259,248,85110,029,995,2815,324,161,544---
Operating Margin21.2%22.8%1.8%23.5%17.7%7.5%---
% EBITDA Margin21.4%22.9%2.3%24.1%19.5%10.9%---
NET Income (USD)(1,530,096,360)5,272,079,1486,188,922,3728,154,813,3089,944,563,7575,650,834,941---
% Net Margin(9.9%)14.9%15.3%18.6%17.5%8.0%---

MOBIRIX Corporation - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
IPOCompletedMOBIRIX Corporation-
GrowthCompletedMOBIRIX Corporation-

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MOBIRIX Corporation - employee data

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