Message Systems, Inc.

Message Systems, Inc. is a US-based company specializing in email API integration services, enabling businesses to manage and optimize email communications effectively across various channels. Founded in 2014 in Columbia, US, Message Systems, Inc. provides email solutions and has undergone a significant pivot in 2021 when it was acquired by MessageBird B.

V. for USD 600 mn. The company operates independently, focusing on enhancing its email communication services. Message Systems, Inc.

offers an Email API Integration service designed for businesses to manage email communications efficiently. Their core product is an email sending API, capable of handling email dispatches from hundreds to billions for B2B and B2C markets. The platform employs an Adaptive Delivery algorithm that optimizes email delivery based on real-time server responses, ensuring high deliverability rates. Customers can monitor essential metrics such as bounces and delays, which aids in refining email strategies.

The service is utilized across multiple geographies, including North America, Europe, and Asia, and caters to a diverse range of sectors including retail and finance. Message Systems, Inc. generates revenue through a subscription-based model that allows clients to access their email and communication services. Clients choose from various pricing tiers based on email volume or specific features, including plans with fixed costs for predetermined email volumes.

The company also partners with clients requiring customized solutions, broadening its revenue streams to fit diverse client needs. Following its acquisition by MessageBird B. V. in April 2021, Message Systems, Inc.

aims to leverage recent funding for expanding its product offerings and entering new markets. The company is focused on developing new features for their Email API service and plans to expand into additional geographic markets by 2023, targeting areas in Southeast Asia and Latin America. The funding acquired will support these initiatives, enhancing product development and market entry strategies.