Matic Insurance Services, Inc.

Matic Insurance Services, Inc. is a Columbus-based insurance technology company that simplifies the process of obtaining home and auto insurance through an innovative comparison platform connecting users with various carriers. Matic Insurance Services, Inc. is an insurance technology firm that specializes in providing a seamless platform for home and auto insurance comparison.

Founded in 2014 in Columbus, US, the company was established by Benjamin Madick and Sue Foster. Matic has successfully completed 7 deals, with its most recent funding round occurring in January 2025, during which it raised USD 30 mn from Vistara Growth, bringing the total amount raised to USD 30 mn. Benjamin Madick, the CEO, has led the company toward its current focus on enhancing user experience through technology-driven solutions. Matic Insurance Services, Inc.

offers a streamlined insurance comparison platform that simplifies obtaining home and auto insurance. By connecting customers with over 40 A-rated insurance carriers, Matic allows users to quickly acquire quotes through a brief and pre-filled form, ensuring an unbiased selection process. The platform serves homeowners and vehicle owners primarily within the United States, emphasizing a digital-first model that appeals to tech-savvy consumers seeking cost savings on insurance premiums. Matic generates revenue through commissions from insurance carriers when customers switch their policies using the platform.

The business model emphasizes direct interactions with consumers, enabling them to compare and purchase insurance, while also fostering partnerships with mortgage originators and financial institutions. Customers do not incur additional fees; they only pay the premiums for the policies they choose, resulting in a focus on providing suitable insurance solutions without conflicts of interest. In January 2025, Matic Insurance Services, Inc. raised USD 30 mn in venture funding from Vistara Growth.

This funding will be used to broaden its insurance service platform, supporting the company's strategy for future growth. Matic plans to introduce new products designed to enhance user experience and expand its reach into additional markets across the United States. Specific geographic regions and timelines for these expansions have yet to be detailed.