Matic Insurance Services, Inc.

Matic Insurance Services, Inc. is a Columbus-based insurance technology company that simplifies the process of obtaining home and auto insurance through an innovative comparison platform connecting users with various carriers. Matic Insurance Services, Inc. is an insurance technology firm that specializes in providing a seamless platform for home and auto insurance comparison.

Founded in 2014 in Columbus, US, the company was established by Benjamin Madick and Sue Foster. Matic has successfully completed 7 deals, with its most recent funding round occurring in January 2025, during which it raised USD 30 mn from Vistara Growth, bringing the total amount raised to USD 30 mn. Benjamin Madick, the CEO, has led the company toward its current focus on enhancing user experience through technology-driven solutions. Matic Insurance Services, Inc.

provides a simplified platform for comparing home and auto insurance. By connecting customers with more than 40 A-rated insurance carriers, Matic makes it easy to get quotes through a short, pre-filled form while keeping the selection process unbiased. The platform is designed primarily for homeowners and vehicle owners in the United States, with a digital-first approach that appeals to tech-savvy consumers looking to save on insurance premiums. Matic’s revenue comes from commissions paid by insurance carriers when customers switch their policies through the platform.

The company’s model is built around direct consumer engagement, giving people a way to compare and purchase insurance while also developing relationships with mortgage originators and financial institutions. Customers are not charged any additional fees; they simply pay the premiums for the policies they choose, which keeps the emphasis on finding appropriate insurance solutions without conflicts of interest. In January 2025, Matic Insurance Services, Inc. raised USD 30 mn in venture funding from Vistara Growth.

In July 2026, Matic Insurance Services, Inc. raised an undisclosed amount of growth capital funding from new investor Primus Capital. The company will use the July 2026 funding to enhance its insurance platform, expand partnerships, and support acquisitions.