Marypaz

Marypaz is an online retailer based in Spain, specializing in a diverse range of women's footwear that combines fashion with affordability, catering to various styles and occasions. Founded in 1972 in Seville, Spain, Marypaz has established itself as a key player in the women's footwear market. The company has received significant investment, including a Buyout round in August 2016, raising EUR 30. 00 mn from Black Toro Capital.

This funding facilitated strategic growth, including expansion efforts and product development. Marypaz offers a comprehensive selection of women's footwear, including heels, sandals, flats, and sneakers, designed for both style and comfort. Their vibrant product line features unique offerings like platform sandals and party shoes, targeting customers across Spain, Portugal, and other European markets through a user-friendly online shopping experience. In 2022, Marypaz reported a revenue of EUR 35,565,727.

40, while experiencing an EBITDA loss of EUR 1,699,900 for the same year. Their direct-to-consumer model emphasizes competitive pricing and promotional discounts, driving customer engagement through various sales events and loyalty programs. Marypaz aims to leverage its recent funding to enhance its product range and expand into new geographical markets. Plans are in place to introduce new shoe designs targeting the spring/summer collection by mid-2023.

The company is also looking to penetrate additional European markets, with a strategic goal to launch in new regions by the end of 2024.