Martee AI

Martee AI, founded in 2023, operates from London, UK, focusing on providing demand forecasting tools. The firm has completed 2 deals, with the most recent in November 2024. In this round, Martee AI raised GBP 540,000 in pre-seed funding, bringing the total amount raised to GBP 540,000. Harry Slagel (CEO) and Lucy Adams co-founded the firm.

Martee AI provides a demand forecasting tool specifically designed for the food-on-the-go industry. This offering utilizes artificial intelligence to optimize production and shelf availability by integrating internal company data with external insights such as past sales, events, and weather patterns. The platform aims to minimize waste while ensuring consumer-desired products are consistently available, enhancing customer service and operational efficiency. Martee AI targets a diverse client base across Europe and North America, helping food businesses manage fluctuations in consumer demand effectively.

The platform provides actionable data for inventory decisions, revenue opportunities, etc. Martee AI's revenue model is based on a subscription structure, allowing food retailers and service providers to access the demand forecasting tool and its features. Clients benefit from continuous updates and insights that adapt to market demands. The pricing structure varies depending on client operations and features utilized, reflecting the customizable nature of the service.

Partnerships with food retailers and wholesalers are also integral to the business model, ensuring a steady revenue stream as clients seek to enhance their forecasting capabilities.   In November 2024, Martee AI raised GBP 540,000 in pre-seed funding from unspecified investors, which will be utilized to develop its artificial intelligence-based food forecasting. The company plans to expand its product offerings and enhance its forecasting technology. Further geographic expansion into additional markets within Europe and North America is anticipated as part of their growth strategy.