Mars, Incorporated
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Mars, Incorporated - overview
Established
1911
Location
McLean, VA, US
Primary Industry
Food
About
Mars, Incorporated is a prominent American company specializing in pet care and food production, delivering a wide array of high-quality products that enhance consumer and pet experiences. Founded in 1911 in McLean, US, Mars, Incorporated is engaged in the production of pet food and snacks. The company has evolved its operations over the decades, focusing on pet nutrition and health products, as well as confectionery. The founders of Mars include Gil Mars among others.
Ahmad Piracha currently serves as the CEO. Mars, Incorporated is a global leader in the pet care, food, and nutrition sectors, providing products that cater to consumers and their pets. Their core offerings include pet nutrition and health products, snacks, and food items. Mars Petcare focuses on high-quality pet food, veterinary services, and health products designed for pet well-being.
The company also produces popular snacks, including M&M’S®, SNICKERS®, and PEDIGREE®, with operations in North America, Europe, Latin America, and Asia, tailoring products to meet regional consumer needs. Mars, Incorporated generates revenue through a multi-faceted approach including direct-to-consumer sales, partnerships with retailers, and B2B transactions. The company has established strong relationships with major retail partners, facilitating widespread distribution of its flagship products. These products are available through supermarkets, online platforms, and specialty pet stores, with a pricing structure that accommodates both bulk and individual sales, ensuring accessibility across market segments.
Mars, Incorporated is committed to ongoing product innovation and geographic expansion. The company plans to launch new products in the pet care segment by the end of the current fiscal year and aims to expand its market reach in Asia and Latin America over the next two years. Recent funding will be directed toward enhancing product development and market entry strategies, allowing Mars to strengthen its position in these targeted regions.
Primary Industry
Food
Sub Industries
Pet Products, Snack Foods
Website
www.mars.com/
Verticals
Manufacturing
Total Amount Raised
Subscriber access only
Mars, Incorporated - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Corporate Carve Out, Trade Sale | Completed | SYNLAB AG's Veterinary Diagnostics Business | - | ||||||||
| Trade Sale | Completed | Kevin's Natural Foods | - | ||||||||
| Trade Sale | Completed | Willows Veterinary Centre and Referral Service | - | ||||||||
| Trade Sale | Completed | Nutro Products | - | ||||||||
| Buyout | Completed | MEI Conlux | - |
Displaying 1 - 5 of 6
Mars, Incorporated - employee data
Mars, Incorporated - key contacts
| Name | Position | Start Date | End Date | Vcard | Bio | ||
|---|---|---|---|---|---|---|---|
| Chairman of The Board Of Directors | BM | ||||||
| Board of Directors/Board President | BM | ||||||
| Chairman of the Board | BM | ||||||
| Chairman Of The Board | BM | ||||||
| Board Member | BM |
BM Board Member
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