MadeMeBuyIt, Inc.

MadeMeBuyIt, Inc. operates a specialized private marketplace that connects large retail buyers with emerging e-commerce sellers, facilitating efficient inventory procurement and sales support to enhance business profitability. MadeMeBuyIt focuses on revolutionizing the sourcing process for large retail buyers by providing a dedicated platform for inventory transactions. Founded in 2022 by Benjamin Kosinski, the company is headquartered in New York, US.

In February 2025, Wayflyer Limited, a portfolio company of Studio VC, Rabo Investments, Fintech Growth Fund Europe Gmbh & Co KG, MiddleGame Ventures, QED Investors, Speedinvest, Bias Capital, DST Global, Left Lane Capital, Zinal Growth, JP Morgan Asset Management, Madrone Capital Partners, Prosus Ventures, and Neuberger Berman, acquired MadeMeBuyIt, Inc. from Geek Ventures, Kosinski Ventures, and XRC Labs. MadeMeBuyIt operates a private marketplace tailored for large retail buyers and emerging e-commerce sellers. The platform enables large-scale buyers to purchase inventory for resale, providing them with essential tools and support aimed at enhancing business growth and profit margins.

Concurrently, sellers utilize the platform to submit various types of inventory, aiming to maximize recovery while maintaining seller protection. This dual-sided marketplace facilitates transactions across diverse product categories sourced from top emerging sellers, creating a curated experience for buyers. The company's services are targeted primarily at large retail buyers and e-commerce sellers, with operations extending into key regions such as North America, Europe, and parts of Asia. MadeMeBuyIt generates revenue through a transaction-based model within its private marketplace, catering to both B2B and wholesale clients.

Buyers access the platform to acquire inventory directly from sellers, which can include a range of products depending on market demand. The revenue structure is primarily based on commissions from sales transactions, ensuring that both buyers and sellers benefit from a streamlined and secure process. The marketplace supports numerous listings, attracting a significant volume of transactions that contribute to the company's overall financial performance. Specific pricing plans or flagship services were not disclosed, but the marketplace's strength lies in its extensive network of over 6,000 e-commerce sellers and robust financing backing, facilitating a high level of activity and engagement among users.