Macrosmith, Inc.
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Macrosmith, Inc. - overview
Established
2007
Location
-, PA, US
Primary Industry
Software
About
Macrosmith, Inc. is a US-based company specializing in dealership document management software, providing innovative solutions to enhance operational efficiency in automotive dealerships across the nation. Founded in 2007 and headquartered in the United States, Macrosmith, Inc. focuses on document management software for automotive dealerships.
The company has completed one deal, with the most recent transaction occurring on January, 2026, when AutoManager, Inc. , a portfolio company of The Beekman Group, acquired Macrosmith, Inc. Financial terms were not disclosed. Macrosmith specializes in dealership document management software designed to streamline operations within automotive dealerships.
Their core product, MacroFILE, integrates with various Dealer Management Systems (DMS) and third-party applications, enabling users to manage scanned documents, PDFs, digitally signed forms, and photographs within a single, secure digital filing cabinet. This software is tailored to enhance operational efficiency, ensure compliance with regulations such as the FTC Safeguards Rule, and improve customer experiences by reducing the reliance on paper-based systems. Macrosmith primarily serves automotive dealerships across the United States, with hundreds of clients utilizing their services to manage tens of millions of documents securely. The software's functionality allows for unlimited scanning, storage, and user access, providing dealerships with a comprehensive solution for document organization and retrieval.
Macrosmith operates on a subscription-based revenue model, offering fixed monthly pricing plans for their document management services. Clients engage with the firm through the MacroFILE system, which provides unlimited access to features such as document storage, scanning, and organization, thus eliminating long-term commitments and fostering ongoing partnerships. The structure typically includes tiered pricing based on the number of retail units sold monthly, allowing dealerships to select plans that align with their operational needs. Macrosmith's commitment to transparent pricing ensures that clients are not faced with hidden fees, thereby enhancing trust and satisfaction in their service offerings.
The recent acquisition will support the development of new products aimed at improving dealership document management. Macrosmith plans to expand its market reach within the automotive sector, leveraging the resources of AutoManager to penetrate additional geographic regions. The recent acquisition will facilitate investments in technology and resources necessary for these strategic initiatives.
Current Investors
AutoManager, Inc.
Primary Industry
Software
Sub Industries
Analytics & Performance Software, Application Integration Software, Content Management Software
Website
www.macrosmith.com/
Verticals
Cloud Computing
Company Stage
Add-on
Total Amount Raised
Subscriber access only
Macrosmith, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Macrosmith, Inc. | - |
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