Maas International Limited

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Maas International Limited - overview

Established

1889

Location

-, -, Netherlands

Primary Industry

Consumer Products

About

Maas International Limited specializes in providing premium coffee, tea, soft drinks, and snacks designed for workplace environments, enhancing employee engagement and productivity. Founded in 1889 in the Netherlands, Maas International Limited focuses on offering tailored beverage solutions to various sectors. The company has not undergone significant strategic pivots or changes in its operations. It operates without subsidiary relationships and was founded by Anouk Snelders, who has a history of entrepreneurial ventures in the food and beverage sector.


The current leadership includes CEO Shahid Malik and Wouter Fijnaut. MAAS offers a comprehensive range of high-quality coffee, tea, soft drinks, and snacks tailored for workplace environments. The company aims to enhance employee engagement and productivity by providing a selection of products that foster connection and create inviting atmospheres. Their offerings are characterized by a commitment to sustainability, quality, and innovation, ensuring that users can enjoy responsibly sourced beverages.


MAAS serves a diverse client base that includes small to medium-sized enterprises, government institutions, healthcare providers, and educational organizations across various geographical markets in Europe, particularly focusing on the Netherlands. Their product line includes advanced coffee machines, vending solutions, and water concepts, all designed to cater to the unique needs of these sectors. In 2023, MAAS reported revenue of USD 100. 19 mn and an EBITDA of USD 10.


83 mn. The company generates revenue through a multifaceted business model focused primarily on B2B transactions, engaging in direct partnerships with clients to provide tailored beverage solutions, which may include subscription plans for coffee and tea services and vending machine installations stocked with snacks and beverages. Transactions typically involve negotiated pricing structures based on the specific needs of each client, including customized service agreements enabling ongoing supply and maintenance of equipment.


Primary Industry

Consumer Products

Sub Industries

Consumer Products

Website

www.maas.nl

Total Amount Raised

Subscriber access only

Maas International Limited - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedSpengler GmbH & Co. KG-

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